Ecommerce Manager

Job Description: Ecommerce Manager

Location:  Costa Mesa Hybrid - Open to Remote

Position Type:  Full-Time

About the brands:

Takeya and ThermoFlask are two distinct brands creating thoughtfully designed products for hydration, drinkware, food storage, and everyday beverage rituals. Both are grounded in intuitive function, dependable performance, and products made to be used and enjoyed for years.

Takeya is a premium, design-led brand rooted in Japanese ingenuity and a California point of view. Across hydration, coffee, tea, and kitchen products, Takeya combines purposeful simplicity, enduring quality, and a considered approach to modern living.

ThermoFlask makes reliable, accessible drinkware and food storage designed to keep up with real life. Practical, durable, and easy to use, the brand helps individuals and families stay ready for school, work, sports, weekends, and wherever the day takes them.

Position Overview

We are seeking an experienced and strategic  Ecommerce Manager  to oversee and grow our digital commerce footprint across two distinct brands. This role manages both high-volume  B2B portal operations  and dynamic  B2C storefronts , leveraging  Znode  as our core multi-storefront ecommerce architecture.

As Ecommerce Manager, you will take end-to-end ownership of storefront performance, digital marketing operations, and customer/consumer lifecycle management. You will manage data-driven acquisition and retention strategies through  Klaviyo, Meta, and Google Ads , while driving search visibility ( SEO ) and continuous site optimization using  Google Analytics 4 (GA4) .

Key Responsibilities

Storefront & Platform Management (Znode)

• Oversee day-to-day storefront performance, catalog updates, and merchandising across two distinct B2B and B2C brand instances on  Znode .
• Manage B2B-specific features, including account hierarchies, custom price lists, catalogs and store fronts, customer quick quotes, and quote-to-order workflows.
• Collaborate with internal technology teams and external implementation partners to refine integrations and deployment updates.
• Ensure seamless checkout experiences and site usability across all touchpoints.

Digital Marketing & Paid Acquisition

• Paid Ads:  Plan, execute, and optimize paid media campaigns across  Meta Ads  (Facebook/Instagram) and  Google Ads  (Search, Performance Max, Shopping) to hit target ROAS and CAC metrics in conjunction with internal brand marketing team and external performance marketing agency.
• Email & SMS Marketing:  Collaborate on email strategy in  Klaviyo  in conjunction with internal brand marketing team and external performance marketing agency.
• SEO Management:  Manage search engine optimization strategy—including on-page content, technical site health, category structure, and schema—to drive organic traffic growth.

Analytics, Reporting & Optimization

• Deep dive into site traffic, conversions, and user behavior using  GA4  to derive actionable insights.
• Set up custom reporting dashboards tracking key performance indicators (KPIs) across sales channels, customer acquisition costs, lifetime value, and channel ROI.
• Implement structured A/B testing for site pages, promotional banners, and marketing assets to improve conversion rate optimization (CRO).

Qualifications & Requirements

• Experience:  3–5+ years of hands-on experience in ecommerce management, supporting both B2B and B2C operational models.
• Platform Expertise:  Prior experience managing content, catalogs, and customer rules within tier one commerce platforms,  Znode  being a plus, or similar enterprise multi-tenant B2B/B2C platforms.
• Email Marketing:  Proficient with  Klaviyo (or similar), including advanced segmentation, flow logic, and dynamic data integration.
• Paid Media & Ad Tools:  Hands-on experience leading performance marketing agencies and managing campaign budgets across Meta and Google.
• Analytics & Technical SEO:  Strong fluency in  GA4  (event tracking, custom funnels, attribution modeling) and SEO toolsets (Google Search Console, Semrush, Ahrefs, etc.).
• Data-Driven Mindset:  Excellent analytical and problem-solving skills with a clear track record of turning metrics into actionable growth plans.
• Communication:  Exceptional communication skills with the ability to coordinate across cross-functional teams, agency partners, and executive stakeholders.

Preferred Skills

• Familiarity with ERP/WMS integrations into e-commerce environments (NetSuite).
• Understanding B2B buying cycles, account credit terms, and wholesale portal dynamics.
• Basic knowledge of CMS and platform admin consoles.

Compensation & Benefits

The salary range for this position is $115,000–$135,000, depending on experience, with an opportunity for an annual bonus.

• Medical, dental, and vision insurance in accordance with plan guidelines
• 401(k) with employer match in accordance with plan guidelines
• Brand discounts

Location & Office Structure:  This position follows a hybrid schedule of four days per week in our Costa Mesa, CA office, with the option to work remotely one day per week. We are also open to considering candidates for a fully remote arrangement.