Ecommerce Specialist

Key responsibilities

• Oversee product listings, pricing, stock updates, and store content (SEO/visuals) on marketplaces (e.g., Shopee, TikTok Shop, Tokopedia) and company websites
• Plan, execute, and evaluate digital marketing campaigns to drive traffic and increase sales (GMV)
• Monitor daily/weekly/monthly sales performance and use tools like Google Analytics to identify trends, user experience issues, and improvement opportunities
• Coordinate with logistics, customer service, and creative teams to ensure smooth order fulfillment and high customer satisfaction
• Research competitor activities, pricing strategies, and industry trends to keep the company competitive

About you

• Analytical thinking: ability to interpret data and improve performance
• Proficiency in Shopee, Tokopedia, and TikTok Shop features
• Understanding of SEO, SEM, and Paid Advertising (e.g., CPAS, META)
• Experience with Content Management Systems (CMS) and strong communication skills for collaboration
• Bachelor's Degree in Marketing, Business, or related fields
• Minimum 1-3 years of experience in e-commerce, merchandising, or digital marketing