EXECUTIVE II - PROJECT SALES

Description

Business objectives

• Conduct planning and analysis for all segments in Project Sales and prepare growth plan for business development in each segment

• Identify growth opportunities and drive initiatives to gain market share with specific focus on identified key accounts, segments, geographies and products

• Design and run interventions to upgrade customers on usage of high end premium products

• Ensure strong customer focus with high priority to build and maintain business relations with key stakeholders like builders, architects, consultants etc

  Applicator Engagement

  • Develop relationships with and engage applicators using various tools available at his disposal like loyalty club, promotions etc

  • Focus on Applicator business development by developing a strong understanding of the business of the applicators

  • Expand the number of applicators loyal to Asian Paints by constantly adding newer applicators and nurturing the old ones

    Market Development

    • Improve market practices, with a view to providing superior customer experience, through various initiatives like contractor professionalization, promoting usage of automated tools etc

    • Actively liaison with marketing function via various activities like providing feedback, activations, actively tracking competition practices etc

    • Actively work towards improving customer experience via working on various service initiatives

      Integrate

      • Integrate with Retail, Services and Commercial teams to ensure lead generation, timely customer service, freight cost within budget and dealer account reconciliation

      • Analyze and estimate the stock requirement and integrate with Supply Chain to ensure timely material availability

      • Monitor the Input Utilization within the permissible limits

        Team Management

        • Ensure growth and development of immediate team

          Productive utilization of manpower resources to drive business growths