Executive, Social Media

1. Social Media Content Planning & Publishing

• Plan, create, and manage social media content across platforms such as Facebook, Instagram, TikTok, LinkedIn, and other relevant channels.
• Prepare monthly social media content calendars, including post ideas, captions, visuals, reels, stories, and campaign content.
• Schedule and publish social media posts according to the approved content calendar.

2. Copywriting & Brand Content Development

• Write clear and engaging captions, social media copy, and promotional content based on the brand direction.
• Ensure all social media content is accurate, on-brand, and aligned with company guidelines.

3. Trend Monitoring & Content Ideas

• Monitor social media trends, competitor activities, and audience preferences.
• Suggest relevant content ideas based on current trends, competitor activities, and audience interests.

4. Creative Production & Campaign Support

• Coordinate with designers, video editors, agencies, or internal teams to produce creative materials.
• Assist with photoshoots, video shoots, short-form video content, and other content creation activities when needed.
• Support marketing campaigns, product launches, promotions, events, and brand awareness activities.

5. Community Management, Reporting & Performance Analysis

• Monitor comments, messages, and engagement on social media platforms.
• Respond to comments and messages when required.
• Track and analyze social media performance, including reach, engagement, followers, and campaign results.
• Prepare simple weekly or monthly social media reports.
• Provide recommendations for improvement based on performance results.

REQUIREMENTS :

• Diploma or Degree in Marketing, Mass Communication, Media Studies, Advertising, Public Relations, Business Studies, Communications, or equivalent.
• Minimum 2 years of experience in social media, content marketing, digital marketing, or a related field is preferred. Fresh graduates with strong interest are encouraged to apply.
• Familiar with social media platforms such as Facebook, Instagram, TikTok, LinkedIn, and current online trends.
• Good writing and communication skills.
• Creative, detail-oriented, and able to generate engaging content ideas.
• Basic knowledge of Canva, CapCut, or other design and video editing tools is an advantage.
• Basic understanding of social media analytics, engagement rate, reach, impressions, and follower growth.
• Able to manage multiple tasks, meet deadlines, and work independently with minimal supervision.
• Good teamwork and coordination skills.
• Willing to travel or relocate to Bukit Raja, Klang