Field Marketing (ERP)

We are looking for an experienced Field Marketing professional with strong experience in B2B technology / ERP marketing to drive customer engagement, demand generation, events, and pipeline growth.

Key Responsibilities

• Plan and execute field marketing strategies and campaigns for ERP solutions.
• Organize customer events, conferences, seminars, webinars, roundtables, and partner events.
• Drive lead generation and demand generation activities across target markets.
• Work closely with Sales and Pre-Sales teams to generate qualified leads and pipeline.
• Develop regional marketing plans aligned with sales targets and GTM strategy.
• Manage marketing budgets, vendors, agencies, and event logistics.
• Create and execute ABM and account-based marketing initiatives for key enterprise accounts.
• Track campaign performance, leads, conversion, pipeline contribution, and ROI.
• Coordinate with Product Marketing and Content teams for collateral, presentations, case studies, and campaigns.
• Conduct competitor and market research to identify new opportunities.

Required Skills & Experience

• 5+ years of experience in Field Marketing / B2B Marketing.
• Experience in ERP / SaaS / Enterprise Software / IT products is preferred.
• Strong experience in events, demand generation, lead generation, and campaign management.
• Ability to work closely with enterprise sales teams and support pipeline generation.
• Experience managing multiple stakeholders, agencies, and vendors.
• Strong communication, presentation, project-management, and analytical skills.

Skills: field marketing,erp,marketing