Franchise Development Manager

Responsibilities:

Franchise & Strategic Partner Acquisition

• Identify and onboard high-potential franchisees and strategic partners who align with Crystal Jade’s brand ethos.
• Conduct thorough due diligence (financial, operational, cultural) to ensure partner suitability and long-term success.
• Maintain a robust pipeline of potential partners and foster strong relationships throughout the acquisition process.
• Contract negotiating and deal structuring.
• Manage Intellectual Properties of the brand globally and developing sustainable strategies in terms of trademark, licensing and copyrights application.

Market Expansion & Localization

• Maintain continual communication & positive working relationship with franchise markets
• Lead end-to-end market entry strategies, from initial research to execution, ensuring seamless localization of menus, branding, and operations.
• Collaborate with Culinary & Operations to adapt offerings to local tastes, preferences, and regulatory requirements.
• Collaborate with cross-functional teams to create tailored marketing campaigns that resonate with regional audiences

Stakeholder Collaboration & Brand Marketing

• Collaborate closely with internal teams (Marketing, Operations, Procurement) and franchisees to facilitate successful franchise rollouts.
• Develop go-to-market strategies that amplify brand visibility and establish a strong presence in new regions.
• Function as the primary liaison between franchisees, corporate leadership, and other key stakeholders.

Strategic Alignment

• Partner with the business leaders to align franchise initiatives with Crystal Jade’s broader growth objectives and business models.
• Deliver regular performance updates, market insights, and actionable recommendations to inform strategic decision-making.
• Support senior management on department’s annual store expansion KPI and budget.

Requirements:

• Bachelor’s Degree in Hospitality Management, Global Business Management or relevant discipline.
• 5 – 8 years of solid experience in franchise management preferably in chained restaurants business.
• Demonstrated success in launching franchises or expanding operations into new markets.
• Competent in Microsoft Office Suite.
• Exceptional negotiation, stakeholder management, and communication skills.
• Strong analytical abilities for interpreting market data and tailoring strategies to local contexts.
• Entrepreneurial spirit with a passion for growing local F&B brands on the global stage.
• Excellent command of English, Cantonese, and Mandarin

For interested parties, please send us your detailed resume with current and expected salary, and availability via QUICK APPLY.