Franchise Development Manager

Business Development Manager role -

About KISNA Diamond & Gold Jewellery (H.K. Jewels Pvt. Ltd.) Established in 2005, KISNA Diamond & Gold Jewellery serves as the flagship brand of the Hari Krishna Group. With a robust presence across 1,500+ shop-in-shop outlets and 154 exclusive showrooms spanning 28 states, KISNA is synonymous with timeless elegance, superior craftsmanship, and uncompromising quality. The brand has achieved a turnover exceeding 2,500 crore, reinforcing its leadership in the diamond and gold jewellery segment.

About Hari Krishna Group Hari Krishna Group stands among the worlds leading diamond manufacturers and exporters, leveraging over 32 years of industry expertise. With a presence in more than 85 countries, the Group reports an impressive turnover of 15,000 crore and employs a talented workforce exceeding 9,000 professionals.

Position Overview: The Business Development Manager (BDM) is responsible for driving franchise growth and retail expansion by identifying qualified prospects, building strategic relationships, and converting leads into long-term business partnerships. This role demands a high degree of market engagement, operational discipline, and performance tracking. The BDM will serve as a key contributor to the companys growth strategy by consistently meeting lead generation and franchise acquisition targets.

Key Responsibilities:

• Identify and pursue potential franchise opportunities by developing recruitment strategies, converting prospects, negotiating terms, and providing end-to-end support through onboarding.

• Drive regional sales targets through effective retail management and business development initiatives.

• Monitor and improve performance of existing stores using key retail metrics.

• Establish and maintain relationships with franchisees, landlords, and key regional stakeholders.

• Collaborate with marketing and operations teams to execute region-specific campaigns and maintain brand consistency.

• Provide regular reports on regional performance, forecasts, and market insights.

Performance Expectations:

• Strict adherence to daily reporting and field execution discipline

• High conversion rate of prospects to signed franchise agreements

• Consistent alignment with regional and national growth objectives

• Timely data updates and clear communication with internal stakeholders

Education -

Any Bachelors degree/MBA in Business, Marketing, or related field.

• 2 to 15 years of retail business development experience, preferably in jewelry or luxury retail.

• Strong presentation, negotiation, and analytical skills.

• Willingness to travel extensively within the region.