P
Private Advertiser
Freelance Meta Ads Specialist
Skills
Communication CampaignCompliance
15 days ago
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Important information
Contract type:
Part time
Location:
Taguig, Metro Manila, Philippines
Work mode:
Remote
Published on:
12 October 2026
What they need
- Develop and implement a Meta advertising strategy focused on brand awareness, audience reach, and website traffic.
- Set up and manage separate advertising campaigns for the diffuser and pet supplies using the client's Meta Business Manager.
- Research and configure relevant audiences based on interests, behaviors, and demographics for the Australian market.
- Implement geographic targeting for Sydney, Melbourne, Brisbane, and Perth, ensuring appropriate budget allocation across the four cities.
- Manage campaign budgets, advertising objectives, and placements across Facebook and Instagram, including Reels, Stories, and Feed.
- Install, configure, and verify Meta Pixel and Conversions API (CAPI), including relevant website tracking events.
- Prepare, adapt, or coordinate advertising creatives and copy for each product, clearly specifying whether creative production is included in the proposed service.
- Monitor campaign performance and optimize budgets, audiences, placements, and creatives based on reach, frequency, CPM, CTR, video engagement, and landing page views.
- Ensure compliance with Meta advertising policies, address ad rejections or account restrictions promptly, and provide corrective action plans when necessary.
- Submit daily performance reports, weekly optimization reviews, and a final campaign report with city-level results, key findings, and recommendations.
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