Freelance Search Engine Optimization Copywriter

🚀 SEO Copywriter – Help Millions Learn About Investing

A LITTLE ABOUT US 🤔

At Gotrade, we’re on a mission to make investing simple, engaging, and accessible for everyone in Indonesia.

Every day, thousands of people search online to learn about investing. We’re looking for someone who can turn those searches into genuinely helpful content that educates readers and builds long-term trust.

We’re not looking for someone who simply writes articles.

We’re looking for someone who enjoys researching deeply, thinking critically, and creating content that deserves to rank.

ABOUT THE ROLE 🎯

We’re looking for an SEO Copywriter to create high-quality educational content about investing, finance, and personal wealth.

You’ll work closely with our Marketing, Product, and Investment teams to create articles that are both valuable to readers and optimized for search engines.

This role is ideal for someone who is structured in execution, intellectually curious, and proactive about improving their craft.

📍 Location: Part-time, remote in Jakarta

💼 Key Responsibilities

• Research and write SEO-optimized articles around investing and personal finance.
• Translate complex financial concepts into simple, engaging content.
• Conduct keyword research and identify new content opportunities.
• Continuously update existing content to improve search performance.
• Collaborate with Product, Marketing, and Design teams.
• Monitor article performance and recommend improvements.
• Ensure content meets Gotrade’s editorial standards and Google’s Helpful Content principles.

🔍 Ideal Candidate Profile

• Strong researcher who enjoys learning new topics.
• Highly organized and able to manage multiple writing projects.
• Critical thinker who writes with clarity and purpose.
• Proactive learner who actively seeks feedback and improvement.
• Excellent writing skills in Bahasa Indonesia.
• Interested in finance, investing, or economics.
• Comfortable working with data and SEO tools.

💪 Requirements

• 2–4 years of experience in SEO writing, copywriting, journalism, or content marketing.
• Strong portfolio of published articles.
• Understanding of SEO fundamentals and keyword research.
• Experience using SEO tools such as Ahrefs, Semrush, or Google Search Console is a plus.
• Knowledge of investing or financial products is an advantage.

Why You Should Join Us 🚀

✔ Ownership & Autonomy – Create content that reaches millions of readers.

✔ Meaningful Impact – Help Indonesians become more informed investors.

✔ Top-Tier Team – Join a curious, ambitious team that values great thinking as much as great execution.