Full Cycle Account Executive

Full-time | Remote | USD 30-48K / year base + performance-based commissions

 

Position Overview

 

Upstart AEC is seeking a Full-Cycle Account Executive

for a full-time, fully remote opportunity supporting a fast-growing Gen Z marketing and lead-generation platform.

 

This is a true hunter-closer role

. You will own the sales process from initial prospecting through signed contract, selling a differentiated marketing channel to CMOs, Marketing Directors, and Heads of Growth at mid-sized U.S. companies

.

 

While an SDR team provides some support, you will be expected to self-source the majority of your pipeline

through outbound activity. The ideal candidate is highly motivated by results, comfortable operating independently, and able to demonstrate a consistent history of quota attainment with clear performance metrics.

 

Key Responsibilities

 

• Own the complete sales cycle from prospecting and cold outreach through discovery, negotiation, and close.

• Build the majority of your own pipeline through email, LinkedIn, cold calling, and other outbound strategies.

• Identify and engage senior marketing decision-makers at U.S.-based companies.

• Conduct consultative discovery conversations to understand customer acquisition challenges and marketing priorities.

• Position the solution using performance marketing metrics such as CPL, CPA, customer acquisition cost, and LTV

  .

• Navigate multiple stakeholders throughout a typical 4–7 month sales cycle

  .

• Maintain an accurate, organized CRM with clear pipeline stages, next steps, and forecasting.

• Consistently achieve or exceed individual sales targets.

• Use structured, scalable prospecting approaches to maintain strong outbound activity and pipeline generation.

• Operate independently in a fully remote environment while maintaining clear communication and accountability.

Required Skills

 

• Proven full-cycle Account Executive experience

  , including both prospecting and closing.

• Demonstrated quota attainment with specific, measurable performance results.

• Proven experience personally sourcing and closing outbound opportunities.

• Experience selling to CMOs, Marketing Directors, Heads of Growth, or similar marketing buyers

  .

• Strong understanding of performance marketing concepts including CPL, CPA, CAC, and LTV

  .

• Experience managing consultative B2B sales processes involving multiple stakeholders.

• Strong outbound prospecting skills across email, LinkedIn, and cold calling.

• Business-level English fluency, with the ability to confidently sell and negotiate with senior U.S. executives.

• Experience maintaining accurate pipelines and forecasting through CRM systems.

• Comfortable generating pipeline independently rather than relying primarily on inbound or SDR-generated opportunities.

• Strong autonomy, resilience, and ability to perform in a fast-moving remote environment.

• Availability to work primarily within Western Hemisphere time zones

  .

Nice-to-Have Skills

 

• Experience in MarTech, SaaS, digital advertising, or B2B marketing services

  .

• Experience selling platforms or marketing channels where the economic buyer is part of a marketing organization.

• Familiarity with modern prospecting and data-enrichment tools such as LinkedIn Sales Navigator, Apollo, or Clay

  .

• Experience selling into the U.S. market and strong familiarity with U.S. business culture.

• Experience using asynchronous collaboration tools and processes in remote organizations.

• Ability to understand a prospect's existing digital acquisition strategy and confidently challenge or reframe their approach.