General Manager

General Manager – Industrial and Construction

• Newly expanded, high-visibility commercial leadership mandate, backed by the board
• Sydney based, build a capability from the ground up across a national industrial network
• Attractive package plus STI, with a business genuinely investing in this function

About the role
Our client, a private equity-backed group operating a national network of established Australian industrial and construction-related businesses, is seeking a General Manager to lead Sales Excellence, Go-to-Market strategy and Marketing across the group. Reporting into the Executive team, you'll build the commercial capability, tools and frameworks that a fast-growing, multi-brand business needs, without collapsing the local ownership that makes each business work. You'll lead a small central marketing function and take on a sales excellence program already underway with board sponsorship.

Duties

• Build group-level sales frameworks, tools and reporting standards across a distributed branch network
• Lead and grow a central marketing capability and its team
• Partner with branch and business leaders who won't report to you
• Take ownership of an existing sales excellence program and its backlog
• Rationalise sales and marketing technology decisions, including CRM
• Report progress directly to group leadership and the board

Skills and Experience

• Background in industrial, construction or B2B distribution sectors
• Proven track record growing a franchise, dealer or distribution network, ideally across independently run or semi-autonomous businesses
• Experience embedding sales or commercial capability across a multi-site or multi-brand operation
• Experience operating in a private equity-backed or high-growth environment highly regarded
• Strong influence and stakeholder skills, comfortable without direct authority
• Marketing leadership exposure, digital and CRM decision-making a plus

Benefits

• Genuine build-and-lead mandate with real executive visibility
• Short-term incentive (STI) on top of base package
• Direct board exposure for the right candidate
• Join a business scaling quickly through organic growth and acquisition

About the company
Our client is a private equity-backed group of established Australian operating businesses in the industrial and construction-related sectors, with a national footprint and a strong track record of growth through both organic expansion and acquisition. The group is investing significantly in building out its commercial and marketing capability as part of its next growth phase.

Culture
People who thrive here respect that each business has its own identity and customer base, and want to build shared tools and standards without forcing one model onto everyone. It suits someone who'd rather earn buy-in than mandate it, and who's comfortable with the pace and focus that comes with private equity ownership.

How to Apply
Click APPLY or contact me on [0452 206 744](tel:0452 206 744) or [email protected] for a confidential discussion.