General Manager

Overview

Viking Motors is looking for a driven, hands-on General Manager to lead and grow our dealership in Arborg, Manitoba. We want a true operator. Someone who can drive performance across Sales, Finance, Parts, Service, and Body Shop, build a strong team, create accountability, and push the business forward.

We are not looking for someone who just wants to manage from a desk. We are looking for someone who wants to lead from the front, own the numbers, grow the business, and build something long term.

We looking for someone who can relocate to Arborg and be a part of a small town and its not a remote job its hands results driven job in store.

Duties

• Leading overall dealership performance across all departments and profit centres.
• Driving growth in new and pre-owned vehicle sales.
• Supporting and improving Finance performance and deal flow.
• Strengthening Parts, Service, and Body Shop operations for efficiency, profitability, and customer retention.
• Managing expenses, gross profit, net profit, and departmental accountability.
• Coaching, developing, and holding team members accountable.
• Building a high-performance culture focused on results and customer experience.
• Monitoring KPIs, financial statements, workflows, and operational performance.
• Being active in the store, involved in deals, and engaged with staff and customers.
• Representing Viking Motors professionally in the local market and community.

Skills

• 5+ years of progressive dealership leadership experience.
• Experience as a Sales Manager, GSM, Fixed Ops leader, or General Manager.
• Strong understanding of dealership financials, operations, and performance management.
• Proven ability to lead across multiple departments, not just sales.
• Strong leadership presence with the ability to coach people and drive accountability.
• Comfortable working deals, supporting sales activity, and pushing results.
• GM experience is a strong asset.
• Someone who wants to make an impact in a rural market and help build a strong long-term operation.

Why This Opportunity Stands Out

• Path to ownership for the right candidate
• Competitive salary
• Performance-based bonus structure
• Extended health and dental benefits
• Real autonomy to lead the business
• Opportunity to be part of a growing dealer group
• Chance to build something meaningful, not just fill a role

Job Types: Full-time, Permanent

Pay: $120,000.00-$160,000.00 per year

Benefits:

• Dental care
• Disability insurance
• Extended health care
• Life insurance

Application question(s):

• Have you handled a Dealership as a General Manager, please tell us more about your functions.

Experience:

• General Manager: 5 years (preferred)

Work Location: In person