General Manager (Retail)

My Client is seeking a commercially driven and strategic General Manager in China to lead business operations across Mainland China, overseeing physical showrooms in Shanghai and Beijing, as well as online channels.

Reporting to the MD for China and SEA, you will take full ownership of the market's P&L, drive business growth, strengthen brand partnerships, and lead cross-functional teams to deliver sustainable commercial performance.

Key Responsibilities:

• Business & P&L Management: Own overall business performance, revenue growth, profitability, budgeting and cost control across Mainland China.
• Brand Partnerships & Business Development: Develop and strengthen relationships with luxury and lifestyle brands, drive brand acquisition and retention, and optimise sales calendars.
• Retail Operations: Oversee showroom and online operations, optimise merchandise assortment and conversion, and ensure an exceptional customer experience.
• Marketing & CRM: Drive customer acquisition, CRM initiatives, data-driven client engagement and digital marketing performance.
• Business Growth & Market Strategy: Analyse market trends, consumer behaviour and competitor activities to identify new opportunities and strengthen market positioning.
• Leadership & Team Development: Lead, coach and develop high-performing teams, establish clear KPIs, and build a culture of accountability and collaboration.

Requirements

• Bachelor's degree in Business Administration, Marketing or a related field; MBA is an advantage.
• Fluency in Mandarin and professional proficiency in English are essential.
• Minimum 10 years of business leadership experience, with proven P&L ownership.
• Background in flash sales, luxury retail, omnichannel retail, brand management or outlet leasing is highly desirable.
• Demonstrated success in driving revenue growth, building strategic brand partnerships and improving profitability.
• Strong commercial acumen, analytical capabilities and hands-on leadership skills.
• Excellent cross-cultural communication and stakeholder management abilities.

📩 Interested candidates are welcome to reach out directly for a confidential discussion.