General Virtual Assistant

Job Summary:
We're calling on an experienced, detail-oriented Digital Marketing & Social Media Assistant to help a bold, purpose-driven coaching brand come alive online. The role spans creating and scheduling social content, running website, funnel, and email platforms, supporting client onboarding, and keeping our online community engaged. You'll stand out if you're proactive and take ownership without waiting to be told what comes next: sharp, comfortable with tech, and genuinely excited to grow with a fast-moving, creative team.

Key Responsibilities:

• Produce short-form video content (Reels/Shorts) in CapCut or Descript
• Upload, schedule, and manage social media content on Instagram, Facebook, LinkedIn, Pinterest, and Substack
• Design and refresh graphics from Canva templates (carousels, reel covers, quote graphics)
• Handle website and funnel content, including Showit updates, ThriveCart listings, and course content in MemberVault or similar platforms
• Format, send, and track email newsletters in GoHighLevel or Mailchimp, keeping an eye on open rates and top-performing content
• Support client onboarding with welcome emails, resource delivery, and templated answers to common questions
• Moderate and manage online community spaces, including approving requests, watching comments, and supporting engagement during launches
• Set up and maintain Zoom for recordings and calls, and fix basic platform/link issues
• Keep Google Drive digital asset folders organized, including testimonials, graphics, and reusable content
• Support general digital operations (event coordination, PDFs, lead magnets) and keep up with AI tools that streamline workflow

Mandatory Skills:

• Proven experience in social media management and content creation
• Proficiency with CapCut or Descript for video editing
• Strong working knowledge of Canva
• Experience organizing digital assets and files in Google Drive
• Familiarity with website/funnel/course platforms such as Showit, ThriveCart, or MemberVault
• Experience formatting and sending email newsletters (GoHighLevel, Mailchimp, or similar)
• Methodical, dependable, and self-starting
• Strong communication skills and responsiveness on Messenger/WhatsApp
• Comfortable with technology and able to troubleshoot basic platform issues

Preferred Skills:

• Experience with ConvertKit
• Background working with coaches, creatives, or online course-based businesses
• Interest in personal growth, spirituality, or the coaching/wellness space
• Familiarity with AI tools (e.g., Claude, ChatGPT, Perplexity) to make workflows more efficient
• Experience with podcast support (show notes, episode uploads)
• Adept at managing multiple projects and priorities at once

Why Join Us:
This is a chance to take real ownership of digital operations for a fast-growing, purpose-driven brand, helping shape how things run rather than just completing tasks. You'll work alongside a creative, energetic team that values initiative, with genuine room to grow your role as the brand expands.