Google Ads Specialist

Google Ads Expert
Experience: 2+ Years
Salary: INR 35,000 - 40,000 per month
Work Mode: Remote
Working Hours: 4:00 PM - 1:00 AM IST
Employment Type: Full-Time

About the Role

We are looking for a Google Ads Expert with 2+ years of hands-on experience, preferably from a digital marketing agency environment, to join our performance marketing team.
The ideal candidate should have experience managing multiple client accounts simultaneously, with strong exposure to e-commerce businesses and a solid understanding of performance-driven Google Ads campaigns.
This is a hands-on role for someone who can independently manage campaigns, analyze performance, identify opportunities, and communicate effectively with internal teams and clients.

Key Responsibilities

• Plan, set up, manage, and optimize Google Ads campaigns across:

• Search

• Performance Max

• Shopping

• Display

• YouTube

• Remarketing

• Manage multiple client accounts and budgets simultaneously.

• Develop Google Ads strategies aligned with client business and revenue objectives.

• Conduct keyword research, competitor analysis, search-term analysis, and audience research.

• Monitor campaign performance and optimize for ROAS, CPA, conversions, revenue, and overall profitability.

• Analyze campaign and account-level data to identify performance gaps and growth opportunities.

• Work extensively with e-commerce accounts, including product feeds, Shopping campaigns, Performance Max, and conversion tracking.

• Regularly test ad copies, audiences, bidding strategies, creatives, landing pages, and campaign structures.

• Prepare performance reports and communicate insights, challenges, and recommendations.

• Collaborate with creative, account management, and other performance marketing teams.

• Stay updated with Google Ads platform changes, automation, AI-driven features, bidding updates, and industry best practices.

• Take ownership of assigned accounts and deliver consistent performance improvements.

Required Experience & Skills

• 2+ years of hands-on experience in Google Ads.
• Prior experience working with a digital marketing/performance marketing agency is strongly preferred.
• Experience managing a good number of client accounts simultaneously.
• Proven experience working with e-commerce clients is mandatory.
• Strong understanding of Google Search, Performance Max, Shopping, Display, YouTube, and remarketing campaigns.
• Good understanding of conversion tracking, GA4, Google Tag Manager, Merchant Center, and Google Ads reporting.
• Strong analytical and problem-solving skills.
• Ability to independently analyze campaign data and make optimization decisions.
• Strong understanding of metrics such as ROAS, CPA, CTR, CPC, CVR, AOV, conversion value, and profitability.
• Good communication and reporting skills.
• Ability to manage multiple accounts, deadlines, and priorities.

What We Are Looking For
We are looking for someone who:

• Has built their experience through full-time professional roles, particularly within agencies or established performance marketing teams.
• Has managed multiple clients and understands the pace and accountability of an agency environment.
• Has meaningful experience with e-commerce brands and performance marketing.
• Is looking for a long-term opportunity rather than a short-term role.
• Demonstrates consistency and stability in previous employment.
• Is comfortable taking ownership of client accounts and being accountable for results.
• Is comfortable working independently in a remote environment.

Important Eligibility Criteria

Please apply only if you meet the following requirements:

2+ years of relevant Google Ads experience
Digital marketing agency experience preferred/required
Experience managing multiple client accounts
E-commerce Google Ads experience
Comfortable working 4:00 PM - 1:00 AM IST
Comfortable with full-time remote work
Available for a long-term full-time opportunity

Not a fit if:

• You are currently working as a freelancer or primarily take up freelance projects.
• Your professional experience has primarily been freelance/independent consulting.
• Your career history shows frequent short-term job changes without reasonable tenure.
• You do not have meaningful e-commerce Google Ads experience.
• You are not comfortable with the 4 PM - 1 AM IST working schedule.

Why Join Us?

• Work on a diverse portfolio of e-commerce and digital-first brands.
• Manage meaningful advertising budgets and performance-driven campaigns.
• Work in a fast-paced digital marketing agency environment.
• Gain exposure to multiple industries, business models, and growth challenges.
• Opportunity to take ownership of accounts and grow as a performance marketing professional.