Google Ads Specialist (Freelancer)

Position: Google Ads Specialist

Employment Type: Freelance (Performance / Lead-Based)

Job Overview

We are looking for a results-driven Google Ads Specialist to plan, execute, and optimize Google Ads campaigns that generate high-quality leads and maximize return on investment (ROI). The ideal candidate should have hands-on experience in campaign management, keyword research, audience targeting, and performance optimization.

Key Responsibilities

• Create, manage, and optimize Google Ads campaigns.
• Conduct keyword research and competitor analysis.
• Develop effective ad copy and campaign strategies.
• Monitor campaign performance and optimize for lead generation.
• Manage bidding strategies and budget allocation.
• Track conversions and analyze campaign data.
• Improve Quality Score, CTR, and overall campaign performance.
• Generate regular performance reports with actionable insights.
• Continuously test and optimize ads, landing pages, and targeting.

Requirements

• Proven experience managing Google Ads campaigns.
• Strong understanding of Search, Display, and Performance Max campaigns.
• Experience with conversion tracking and Google Analytics.
• Knowledge of keyword research and audience targeting.
• Ability to analyze campaign performance and optimize ROI.
• Strong communication and reporting skills.
• Self-motivated and able to work independently.

Preferred Skills

• Experience in B2B lead generation campaigns.
• Familiarity with Google Tag Manager.
• Knowledge of landing page optimization and CRO.
• Google Ads Certification is a plus.

Compensation

• Freelance Engagement
• Performance / Lead-Based Payout Model

Benefits:

• Flexible schedule

Pay: ₹8,000.00 - ₹15,000.00 per month

Benefits:

• Flexible schedule

Work Location: Remote