Graphic Design and Editor (Creative)

JOB PURPOSE:

Elevate the way brand stories are told in the real world as the creative spark of the OOH team — igniting innovative campaigns, translating brand messages into memorable stories, and pushing the boundaries of what is possible in OOH media.

KEY RESPONSIBILITIES:

• Conceptualize and initiate breakthrough campaign ideas for OOH — drive creative from initial brainstorming through final execution, leading the working team to develop concepts that capture attention and leave a lasting impression.

• Define the content execution strategy, especially video — determine how video can be leveraged within OOH media to create dynamic, engaging experiences, and set the strategy for video integration within campaigns.

• Generate fresh ideas and craft captivating narratives — translate brand messages into impactful stories that resonate with audiences on the go.

• Visualize the power of OOH — apply deep knowledge of OOH media formats and their unique strengths to translate campaign concepts into visually striking executions that maximize impact and brand awareness.

• Collaborate with account teams to understand brand goals and translate them into impactful OOH strategies.

• Guide the creative process to ensure brand messages are delivered with clarity and memorability.

• Lead and inspire the team — foster a collaborative and stimulating work environment.

• Identify creative opportunities beyond traditional out-of-home.

QUALIFICATIONS & EXPERIENCE:

• Minimum 3+ years of experience in a creative advertising/digital agency or creative brand marketing role.

• Exceptional creative ideation skills and a passion for storytelling.

• Proven track record of developing and executing successful ad campaigns; strong OOH campaign experience is a plus.

• Experience in integrated creative materials across digital, static, and social content.

• Excellent leadership and communication skills.

• Ability to manage multiple projects simultaneously and meet deadlines, with high problem-solving skills.

• Good command of English (preferred).

REQUIRED SKILLS:

• Hard Skills: Creative concept development and campaign ideation

• Hard Skills: Graphic design and editing (e.g., Adobe Photoshop/Illustrator/Premiere, Canva)

• Soft Skills: Storytelling, leadership, and team inspiration