Graphic Designer

Graphic Designer / Creative Designer (Brand, Performance Marketing & Video)

Location: Mohan estate, Delhi Badarpur

Experience: 25 Years

Employment Type: Full-Time

About the Role

We’re looking for a highly creative and versatile Graphic Designer who can build compelling visual experiences across performance marketing, brand storytelling, and e-commerce. The ideal candidate should be comfortable creating everything from Meta ad creatives and website banners to PDP imagery, video content, and AI-assisted creative assets.

Key Responsibilities

Performance Marketing

* Design high-performing creatives for Meta, Google, and other digital advertising platforms.

* Create static, carousel, GIF, and video creatives optimized for conversions and engagement.

* Develop multiple creative variations for testing and scaling campaigns.

* Work closely with the marketing team to translate performance insights into creative concepts.

E-commerce & Website Design

* Create website banners, landing page assets, homepage creatives, and promotional campaigns.

* Design PDP images, infographics, comparison charts, feature highlights, and product storytelling visuals.

* Create marketplace and category page creatives.

Brand & Storytelling

* Develop visually compelling content for social media, emailers, website, and brand campaigns.

* Build creative concepts that strengthen brand identity and customer engagement.

* Maintain visual consistency across all customer touchpoints.

Video Editing & Motion Content

* Edit short-form videos for Meta, Instagram Reels, YouTube Shorts, and other digital platforms.

* Create motion graphics, animated ads, product videos, and UGC-style edits.

* Repurpose existing content into performance-driven video assets.

AI-Powered Creative Development

* Leverage AI tools to accelerate creative production and ideation.

* Use AI platforms for image generation, video creation, asset enhancement, background replacement, and content adaptation.

* Stay updated on emerging AI tools and implement them to improve creative efficiency and output quality.

Requirements

* 2–5 years of experience in graphic design, preferably within D2C, e-commerce, or performance marketing.

* Strong portfolio showcasing:

* Meta and digital ad creatives

* Website banners and landing pages

* PDP/product imagery

* Brand campaigns

* Video editing and motion graphics work

* Proficiency in:

* Adobe Photoshop

* Adobe Illustrator

* Adobe After Effects

* Premiere Pro

* Figma

* Strong understanding of performance marketing principles and conversion-focused design.

* Ability to handle multiple projects simultaneously in a fast-paced environment.

Preferred Skills

* Experience with AI tools such as Midjourney, ChatGPT, Runway, Kling, Veo, Adobe Firefly, or similar creative platforms.

* Experience creating UGC-style content and performance marketing videos.

* Understanding of consumer psychology, CRO principles, and creative testing frameworks.

* Experience working with D2C, fashion, beauty, lifestyle, or consumer brands.

What We’re Looking For

* A designer who combines creativity with business impact.

* Someone who understands both brand building and performance marketing.

* A self-starter who can take ownership of creative output from concept to execution.

* A creator who embraces AI and modern creative workflows to deliver high-quality work at speed.

Portfolio is mandatory. Applications without examples of ad creatives, website designs, PDPs, and video work will not be considered.