Growth Manager

Role Purpose
Own end-to-end growth across e-commerce, Direct-to-Consumer (D2C), marketplaces, performance marketing and digital
activation - driving revenue, profitability and customer lifetime value by combining data analytics, technology, marketing
automation and cross-functional execution.
Key Responsibilities

• Own PL for D2C and marketplace business (Amazon, Flipkart, Nykaa, FirstCry, Blinkit, Instamart, etc. ).
• Develop annual growth strategy, sales forecasts and channel plans.
• Manage performance marketing across Google Ads, Meta, YouTube, Amazon Ads and affiliate channels.
• Optimize website conversion rate (CRO), landing pages, UX and customer journey.
• Own CRM, marketing automation, email, WhatsApp, SMS and loyalty programs.
• Drive SEO, ASO and content strategy to improve organic traffic.
• Manage product listings, catalog, ratings, reviews and search visibility.
• Lead marketplace promotions, pricing, assortment and promotional calendar.
• Monitor ROAS, CAC, CLV, AOV, retention and cohort performance.
• Implement GA4, Google Tag Manager, Meta Pixel, server-side tracking and attribution.
• Build dashboards using GA4, Power BI / Looker Studio or similar tools.
• Work with agencies, developers and creative teams to deliver campaigns.
• Lead A/B testing and experimentation for ads, creatives, landing pages and offers.
• Coordinate with Supply Chain for inventory availability and demand planning.
• Ensure data privacy, platform compliance and governance.
• Coordinate closely with the marketing team and external agencies to align campaigns and priorities.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.