Growth Marketing Manager

Job Summary

We are looking for a Growth Marketing Manager to drive customer acquisition, strengthen brand visibility, and support revenue growth through data-driven marketing strategies. This role is responsible for planning campaigns, optimizing marketing performance, and working closely with cross-functional teams to achieve business objectives.

Key Responsibilities

• Develop and execute marketing strategies that support customer acquisition and business growth.
• Lead digital marketing initiatives, including social media, paid advertising, email marketing, SEO, and promotional campaigns.
• Analyze customer behavior, market trends, and competitor activities to identify new opportunities.
• Monitor campaign performance and optimize marketing initiatives based on key performance indicators.
• Collaborate with Sales, Product Development, and Operations to ensure marketing efforts support revenue targets.
• Manage the company's marketing budget and maximize return on investment.
• Establish strategic partnerships with airlines, hotels, tourism organizations, merchants, and other business partners.
• Lead and mentor the marketing team while ensuring projects are completed on schedule.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Tourism, Communications, or a related field.
• At least 3 years of experience in marketing, growth marketing, or brand management.
• Strong knowledge of digital marketing platforms, paid advertising, analytics, and campaign optimization.
• Experience managing marketing budgets and evaluating campaign performance.
• Excellent leadership, communication, and project management skills.
• Experience in the travel, tourism, hospitality, or service industry is an advantage.