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Heavy Equipment - Sales Representative

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Heavy Equipment - Sales Representative

Lorusso Heavy Equipment LLC

Heavy Equipment - Sales Representative

Skills

Business DevelopmentCold Calling

12 days ago

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Important information


Contract type:

Permanent

Salary:

From $55,000 / year

Location:

Walpole, MA, USA

Work mode:

Onsite

Published on:

15 October 2026

What they need


Dealer based in Walpole, MA. Territory is north of Boston.

Who we are

Lorusso Heavy Equipment, LLC (LHE) is a full-service dealer of Mecalac and Hyundai construction equipment, continually recognized for their extensive product knowledge and commitment to customer relationships. We continue to grow and serve the (fill in market) providing construction solutions since 1945.

Duties/Responsibilities

  • Prospect and cold call Fleet Managers, Operations Directors, and Owners.

  • Perform equipment demonstrations and give presentations to decision making teams.

  • Nurture incoming leads through to closure.

  • Work closely and collaborate with internal operations staff.

  • Keep records of all sales activities and prepare monthly reports for sales meetings.

Benefits of this Position

  • Competitive base salary, commensurate with experience.

  • Strong commission structure, with pay on both sales and rentals.

  • Company contribution towards benefits including life, health, dental and vision insurances, along with a 401k plan that includes employer match.

Territory and Targets

  • Geographic territory will cover Norfolk County, Suffolk County, and Essex County.

  • Targets include Landscapers, Septic Companies, Utility Contractors, and General Contractors.

Experience

You must have experience cold calling, visiting job sites and offices, performing equipment demonstrations to company owners and high-level decision makers as well as operators and end users.

If you are proficient at closing deals that have long sales cycles and may involve multiple decision makers and you enjoy the challenge of gathering new business while maintaining relationships with current clients – we would love to meet with you.

Critical Success Traits

  • Engaging, curious and goal oriented.

  • Flexible with an attention to detail.

  • Takes initiative in every situation

  • Excellent phone, written, and presentation skills.

This is a great opportunity to join a growing company! We are dedicated to bringing niche earthmoving products into the US market to expand our sales offerings and bring relief to a workforce with increasing labor shortages. Please apply if you are interested in finding out more and a team member will reach out to you.

Qualifications

  • Negotiation skills
  • Customer service experience
  • Strong analytical skills
  • Previous sales experience
  • Proficiency in outside sales techniques
  • Business development background
  • Account management expertise
  • B2B sales knowledge
  • Marketing skills
  • Technical sales capabilities
    -Experience operating heavy equipment a plus - will train the right candidate in sales

Compensation is base salary plus commission with no cap

Pay: From $55,000.00 per year

Benefits:

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Life insurance
  • Paid time off
  • Vision insurance

Work Location: In person

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