HR & Performance - SR Analyst

HR Manager (People Operations & Performance) About Chili Chili is a performance-driven digital marketing agency operating across Latin America. We build scalable teams, invest in high standards, and believe that people decisions should be as data-driven and intentional as our marketing strategies.

As we continue to grow, we’re looking for an HR & Performance Manager to help us scale responsibly — ensuring our people structure, performance standards, and HR operations support long-term business success.

The Role This is a hands-on, senior HR role with full ownership over People Operations, Performance Management, Payroll/DP (Brazil), and Workforce Planning.

You’ll work closely with leadership and finance to ensure that hiring, performance, and development decisions are aligned with business priorities, budgets, and delivery quality.

We’re looking for someone who enjoys combining structure, systems, and people leadership, and who believes great HR is built on clarity, accountability, and continuous improvement.

What You’ll Be Responsible For People Operations & HR Management

• Own end-to-end people operations, including policies, onboarding, and compliance
• Lead Payroll and DP (Departamento Pessoal) operations in Brazil, ensuring accuracy and compliance
• Act as the main HR point of contact with finance, accounting, and legal partners

Recruitment & Workforce Planning

• Own recruitment end-to-end, from planning to hiring and onboarding
• Ensure hiring decisions are aligned with approved budgets and business needs
• Build and maintain talent pipelines for key roles
• Proactively identify skills gaps and future hiring needs

Performance & Development

• Own the company’s performance framework, including KPIs and review cycles
• Support leaders in applying PDIs and development plans when needed
• Ensure teams understand their KPIs and how their work contributes to company goals
• Use performance and NPS data to identify training or capability needs

Systems, Automation & Reporting

• Own and continuously improve HR systems such as Factorial and ClickUp
• Use automation to streamline HR processes and increase visibility
• Ensure HR and performance data is reliable, up to date, and accessible

What Success Looks Like

• Hiring happens at the right time, for the right roles, within budget
• Payroll and DP run smoothly and compliantly
• Teams clearly understand expectations and performance standards
• Performance issues are addressed early and constructively
• Leadership has clear visibility into people metrics and risks
• HR systems support scale instead of creating friction

Who You Are

• An experienced HR Manager or People Operations Leader
• Strong knowledge of Brazilian payroll and DP
• Comfortable working with KPIs, budgets, and performance data
• Organised, proactive, and comfortable owning outcomes
• Experienced with HR systems and interested in automation
• Able to balance people care with business accountability

Why Join Chili

• Work directly with leadership on strategic decisions
• Build scalable HR foundations in a growing company
• High autonomy and ownership
• Opportunity to shape how people operations evolve across regions