Influencer Marketing - Assistant Manager

About the Role

We are looking for a Influencer Marketing - Assistant Manager to lead and manage influencer campaigns, boosting brand presence and interaction on social media. Responsibilities include planning, executing, and assessing campaigns utilizing influencer partnerships. The role involves collaborating with influencers, identifying suitable partners, negotiating agreements, analyzing campaign performance, and updating strategies to align with current trends. The goal is to enhance brand awareness, engagement, and conversions. Keeping updated on industry trends is vital for creating impactful and creative campaigns.

Responsibilities

• Create and implement influencer marketing strategies that are in line with the overall marketing goals.

• Identify and engage with influencers who align with our target audience and brand values.

• Responsibilities include handling influencer partnerships, contract negotiations, content planning, and feedback provision.

• Provide regular reports on campaign performance, including metrics such as engagement, reach, and ROI.

• Work with cross-functional teams, such as social media, creative, and PR, to establish cohesive and successful campaigns.

• Stay informed about industry trends and best practices in influencer marketing.

• Monitor financial resources and ensure efficient implementation of campaigns within established budgetary limits.

Requirements

• The job requires prior 1-3 years of experience as an Influencer Marketing Manager or in a similar position

• Possessing a thorough knowledge of social media platforms and their optimal techniques

• Understanding influencer marketing strategies and techniques

• Possessing strong communication and negotiation abilities

• Creative mindset and strong project management skills

• Impeccable verbal and written communication skills

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