Influencer Relations Executive

Who you are

• Strong desk and online research skills, including previous experience of qualitative interview or participant sourcing
• Ability to identify relevant companies, executives and subject matter experts against a defined brief
• Ability to verify professional and contact information accurately
• Clear and persuasive written communication skills
• Ability to summarise research into concise and useful briefing notes
• Strong spreadsheet, database and tracker-management skills
• Confidence using social media and professional networking platforms for research and outreach
• Understanding of B2B industries, business functions and senior job titles
• Strong communication, collaboration, negotiation and stakeholder liaison skills
• A proactive and independent approach, with the ability to work effectively in a fast-paced environment
• Strong time management and the ability to manage multiple priorities to tight deadlines
• Good judgement, including knowing when to advance questions or sensitive communications
• Understanding of GDPR and internal compliance processes, with the ability to handle personal information securely and use approved systems, templates and communications
• Confidence using simple design tools to create template-based social assets
• Experience building or maintaining pipelines of executives, subject matter experts or other professional contacts
• Experience supporting network recruitment, relationship-building or engagement activity

What the job involves

• FT Longitude is looking for an Influencer Relations Executive to support the delivery of qualitative research projects and the development of the FT Longitude Speakers Network
• The role will combine desk research, interview and participant sourcing, outreach and relationship building
• You will identify relevant executives and subject matter experts against defined briefs, support approved communications and interview activity, and maintain accurate project and network records
• You will also help build a strong pipeline of experts for future research, speaking and engagement opportunities, while supporting the Research Operations team to deliver a growing portfolio of qualitative projects efficiently and consistently
• Conduct desk research to identify suitable organisations, executives and subject matter experts for qualitative interviews
• Create accurate and well-targeted candidate lists against agreed interview profiles
• Research and verify job titles, company information, professional backgrounds and contact details
• Use approved templates to conduct interview outreach and follow-up communications
• Maintain accurate interview trackers, project documentation and supporting files
• Support interview scheduling and related administration
• Assist with quote approvals, live-link sharing and other interviewee follow-up
• Build candidate pipelines for current and likely future qualitative research projects
• Prepare concise editor interview briefs covering interviewees’ professional backgrounds and expertise, relevant company context and history, and suggested areas and approved questions for exploration
• Prepare first drafts of selected communications and project materials for review
• Create simple, on-brand still or animated social assets using approved templates and brand guidance
• Identify executives, experts, PR contacts and other suitable prospects for the FT Longitude Speakers Network
• Build and maintain accurate prospect and subscriber records
• Support approved network recruitment and acquisition campaigns, including follow-up communications with prospective members
• Coordinate internal referrals and introductions
• Track network sign-ups, responses and conversion rates
• Support network communications, reporting and administration
• Help maintain a high-quality and relevant network across FT Longitude’s priority industries and business themes
• Improve research, outreach and follow-up templates and checklists
• Clean and update contact and network data
• Support the creation of qualitative research sales and marketing materials
• Document repeatable research, outreach and network-management processes
• Prepare qualitative research updates for the wider FT Longitude team
• Identify opportunities to improve the efficiency and quality of interview sourcing and network administration
• Handle personal information securely and accurately, following GDPR requirements and internal compliance processes
• This is a 4-month fixed term contract opportunity, working 2 days per week

Benefits

• A range of training courses as well as confidential career coaching and mentoring
• Flexibility - working from home, job sharing, compressed weeks, and flexible working hours
• Enhanced parental leave, flexible leave allowance and paid volunteer leave
• Pension contribution
• Local health coverage plans
• Gym memberships and healthcare schemes, professional counselling sessions, 24-hour employee wellbeing helpline, weekly meditation classes
• Financial wellbeing products and services