Inside Sales Representative (ISR) Executive

Writer Information is looking for a highly driven, consultative Enterprise Inside Sales Representative (ISR) Executive to drive our Cloud, Cyber Security, and IT Infrastructure practices. The primary mandate of this role is to build a high-quality sales pipeline within the Indian Domestic Market. The ISR Executive will leverage Account-Based Marketing (ABM) prospecting strategies to identify target accounts, map decision-makers, initiate executive conversations, and nurture prospects into BANT-qualified opportunities.

Key Responsibilities:

• Execute target-account-level prospecting using advanced Account-Based Marketing (ABM) methodologies to penetrate Indian domestic enterprise accounts.
• Rigorously qualify every enterprise pipeline opportunity using the strict BANT framework (Budget, Authority, Need, Timeline).
• Gather market intelligence, build account heat maps, and map key buying centers and CXO-level influencers (CIO, CEO, DPO, CISO, CRO, IT Heads, Applications Head, and Infrastructure Heads).
• Pitch complex technology solutions spanning Cloud Migration, Cloud Infrastructure, Managed Services, Cyber Security, Data Center Services, and Enterprise IT Services.
• Generate high-value enterprise-level meetings through multi-channel outreach (LinkedIn Sales Navigator, targeted email campaigns, phone conversations, and industry forums).
• Maintain precise pipeline hygiene and track lead lifecycles end-to-end within Salesforce CRM.
• Deliver strictly Sales Qualified Leads (SQLs) to the direct sales team to meet quarterly revenue targets.

Preferred Candidate Profile:

• Experience: 5 to 8 years of solid experience in generating leads for Enterprise B2B Sales, IT Services, Cloud Migration, Cyber Security, Cloud Infrastructure, Managed Services, or Technology Sales.
• CORE FOCUS: Proven track record in Cloud and Infrastructure lead generation within the Indian Domestic Market is highly preferred.
• Framework Expertise: Strong functional understanding of ABM account penetration strategies and the BANT qualification framework.
• Tools: Hands-on familiarity with Salesforce CRM, LinkedIn Sales Navigator, and contact intelligence platforms (Apollo.io, ZoomInfo, Lusha, Cognism, etc.).
• Attributes: Hunter mindset, highly proactive, resilient, with exceptional consultative selling and CXO-level communication skills.