Instructional Designer

Role Overview

The Instructional Designer is responsible for designing, developing and evaluating interactive e-learning content, multimedia assets and structured learning experiences aligned with organizational objectives.

Key Responsibilities

1. Content & Storyboard Development

• Design and develop detailed storyboards, e-learning modules and instructional content.
• Create engaging learning activities, assignments, assessments and educational podcasts.
• Convert classroom-based training materials into interactive e-learning formats in collaboration with content developers.

2. Instructional Design Application

• Apply instructional design frameworks including Andragogy, Blooms Taxonomy, ADDIE and the Kirkpatrick Evaluation Model.
• Ensure learning objectives are well-defined and aligned with course outcomes.
• Integrate best practices to enhance learner engagement and retention.

3. Media & Asset Creation

• Develop multimedia assets including audio, video, animations, simulations, role plays, games and interactive activities.
• Align all media elements with learning objectives to enhance the overall learner experience.

4. LMS & SCORM Standards

• Apply SCORM concepts to package and deploy content correctly on the Learning Management System (LMS).
• Conduct compatibility, functionality and performance testing across devices, browsers, and platforms.

5. Vendor Management

• Identify and evaluate e-learning development vendors based on expertise, tools and instructional design capabilities.
• Review and approve vendor-built content for quality, engagement and standards compliance.
• Ensure timely delivery of high-quality modules by external partners.

6. Quality Assurance & Testing

• Conduct thorough QA reviews for instructional integrity, accessibility and brand/style guideline adherence.
• Perform usability testing, gather learner feedback and resolve bugs, errors, and inconsistencies.
• Maintain QA processes, checklists and generate quality reports for stakeholders.

7. Continuous Improvement

• Suggest enhancements in design, content flow, interactivity, and navigation to optimize learner engagement.
• Stay updated with emerging trends in instructional design, learning technologies, and digital learning experiences.

Pre-requisites:

• 7 years+ relevant experience with Graduation or Post Graduation.
• Strong understanding of instructional design theories and models.
• Hands-on experience with e-learning development tools (Articulate Storyline, Rise, Adobe Captivate, etc.).
• Knowledge of SCORM standards and LMS operations.
• Ability to develop multimedia elements (audio/video editing preferred).
• Detail-oriented with strong visual design and storytelling skills.
• Excellent written and verbal communication abilities.
• Strong analytical and quality assurance mindset.