Intern - Public Relation Exec

The Public Relations (PR) Executive manages an organization's public image by developing strategies, creating content (press releases, social media), coordinating events (conferences, launches), handling media inquiries, building journalist relationships, monitoring media coverage, and managing crisis communications, all to foster a positive reputation with stakeholders and the public. They act as a key link between the company and the outside world, ensuring consistent messaging across all channels. Core Responsibilities

• Strategy & Planning: Develop PR campaigns, set objectives, and create timelines.
• Content Creation: Write press releases, articles, speeches, social media posts, and media kits.
• Media Relations: Build and maintain relationships with journalists, influencers, and media outlets; manage media requests.
• Event Management: Organize and execute promotional events, press conferences, and product launches.
• Reputation Management: Monitor public perception, analyze media coverage, and handle negative publicity or crises.
• Stakeholder Communication: Communicate key messages to the public, partners, and internal teams.
• Reporting: Track and report on PR campaign performance, media mentions, and KPIs.

Key Duties

• Draft and distribute press releases and statements.
• Manage social media content and online presence.
• Coordinate interviews and public speaking engagements.
• Analyze media coverage and competitor activities.
• Manage PR budgets and resources.
• Train company spokespeople.

Where They Work

• In-house for a company (corporate communications).
• At a PR or communications agency.

Essential Skills

• Strong writing, verbal, and public speaking skills.
• Relationship-building and networking.
• Strategic thinking and problem-solving.
• Organizational skills and ability to multitask.
• Digital and social media savvy.
• Crisis management.

Job Types: Internship, Fresh graduate

Pay: RM1,200.00 - RM1,700.00 per month

Benefits:

• Flexible schedule
• Meal allowance
• Opportunities for promotion
• Professional development
• Work from home

Work Location: In person