Junior Social Media & Content Creator

Locations: Chotto Matte Soho & Manchester

Reporting to: Marketing & Content Executive – UK

Salary: £32,000

Who we are:

Chotto Matte is on a mission to deliver the very best of Peruvian and Japanese cuisine to a modern global audience, within vibrant, immersive environments.

We are passionate about people and uncompromising on quality. Chotto Matte is defined by energy, creativity, and a unique dining experience that continues to captivate and evolve.

We see ourselves as a rebellious, creative hospitality brand - pushing boundaries across food, drink, music, and experience.

Role Overview

We are looking for a creative, proactive and social-media-savvy Junior Social Media & Content Creator to support content production and community engagement across Chotto Matte Soho and Manchester.

This is a creative, hands-on, 360° role for someone at the beginning of their marketing and content creation career, eager to develop their skills and bring the Chotto Matte brand to life through authentic, engaging storytelling. The ideal candidate will have a strong understanding of Gen Z culture and emerging social media trends, be confident both behind and in front of the camera, and be able to independently film, edit and create platform-native content.

The role requires regular on-site presence for content capture, events and activations, with flexibility to work outside standard office hours when required, including some evenings and weekends. Travel between London and Manchester will also be necessary.

Working closely with the Marketing & Content Executive, the successful candidate will collaborate with kitchen, bar, front-of-house, Sales & Events and wider venue teams to capture authentic moments, encourage staff participation and support content delivery and wider marketing activities across both locations.

Key Responsibilities

Content Creation & Production

• Independently film, edit and produce high-quality, engaging short-form content for Instagram and TikTok.
• Confidently work both behind and in front of the camera, including presenting, interviewing staff and participating in social-first content.
• Support food, beverage, lifestyle, behind-the-scenes, nightlife and event shoots across both venues.
• Edit content efficiently using CapCut and other relevant creative tools, delivering platform-ready assets with minimal supervision.
• Capture spontaneous, authentic content during everyday venue activity, alongside planned productions.

Social Media & Trend Development

• Actively research emerging trends, sounds, formats, cultural moments and Gen Z audience behaviours.
• Proactively pitch creative ideas, hooks and storytelling formats relevant to each venue's audience.
• Support content calendars, scheduling, publishing and campaign execution in line with agreed brand guidelines and approval processes.

Community Management

• Support proactive community engagement across Instagram, TikTok and other agreed channels, including comments, direct messages, mentions and relevant audience interactions.
• Help build active, loyal communities through authentic conversations and consistent engagement.
• Identify booking enquiries, guest feedback and potential commercial opportunities, escalating them promptly to the appropriate teams.

Collaboration & Venue Support

• Build positive relationships with restaurant teams to encourage staff participation and identify content opportunities.
• Work closely with the Marketing & Content Executive to prepare and execute shoots efficiently.
• Collaborate with kitchen, bar, FOH, Sales & Events and external creatives to support content delivery.
• Assist with creator collaborations, events, activations and occasional on-site content capture outside standard office hours.

Skills & Experience

Essential

• Strong understanding of TikTok, Instagram, Gen Z culture and emerging social media trends.
• Demonstrable ability to independently shoot and edit engaging short-form video content.
• Confident, personable and comfortable appearing on camera.
• Strong CapCut skills, including transitions, subtitles, pacing, audio synchronisation and storytelling.
• Creative, proactive and comfortable pitching original ideas.
• Good communication skills and the ability to engage naturally with colleagues, guests and online audiences.
• Highly organised, adaptable and comfortable working in a fast-paced hospitality environment.

Desirable

• Previous experience in hospitality, lifestyle, entertainment or social media content creation.
• Experience managing social media communities or brand accounts.
• Basic photography and content scheduling experience.
• Understanding of influencer marketing and creator collaborations.

What Success Looks Like

• A consistent pipeline of original, engaging content for both venues.
• Faster turnaround from filming to publication.
• Stronger TikTok presence and more platform-native storytelling.
• Increased audience interaction and community engagement.
• Greater staff participation in videos and more authentic behind-the-scenes content.
• Effective support for the Marketing & Content Executive, enabling a more efficient and scalable UK content operation.