Key Account Executive

Duties and Responsibilities:

• Develop and sustain strong relationships with key clients by understanding their needs and continuously proposing solutions that ensure satisfaction of products and services
• Develop and execute strategic account plans to drive growth and maximize revenue from key accounts
• Act as the main point of contact between key clients by addressing their inquiries, resolving issues and proactively identifying opportunities for upselling and cross-selling
• Communicate and collaborate with the marketing, purchasing and logistics departments to meet client expectations
• Negotiate contract renewals and pricing agreements, ensure mutually beneficial terms for both the company and key clients
• Meet established deadlines for the submission of promotion plans
• Assist and resolve any enquiries and issue arising from customers and deal with complaints to maintain trust
• Lead a team of merchandisers to ensure work effectiveness
• Plan and implement new product launching activities
• Analyse competitor activities and market dynamics, adjust account strategies accordingly to maintain a competitive advantage
• Keep track of Key Performance Indicators (KPIs) and key account metrics, using data-driven insights to measure success and drive continuous improvement
• Stay updated with industry trends and market developments, analyse and implements plans to meet evolving requirements
• Prepare regular reports of sales progress and forecasts
• To perform any other duties as and when assigned

Job Requirements:

• At least diploma / degree in Sales, Marketing, Business Administration or a related field
• Minimum 3 years of relevant experience in FMCG / Modern Trade
• Proven experience in key account management
• Proficient in all Microsoft Office Applications as well as CRM software
• The ability to build rapport with key clients
• The ability to handle multiple client accounts
• Strong negotiation and leadership skills
• Excellent communication and interpersonal skills