Key Account Manager

Job Summary

We are looking for a highly motivated Key Account Manager – Modern Trade to drive sales growth, strengthen customer partnerships, and execute strategic business plans for assigned key accounts. The role is responsible for achieving sales and profitability targets, managing trade promotions, ensuring excellent in-store execution, and leveraging market insights to maximize business opportunities.

Key Responsibilities

• Develop and execute customer-specific business plans aligned with company sales and brand strategies.
• Build strong relationships with key account stakeholders and conduct regular business reviews.
• Achieve sales, distribution, availability, and profitability targets across assigned accounts.
• Monitor sales performance, prepare forecasts, and implement action plans to address business gaps.
• Analyze market trends, shopper insights, and competitor activities to identify growth opportunities.
• Develop and manage trade promotions, ensuring effective execution and ROI.
• Drive merchandising excellence, product availability, and new product listings.
• Coordinate with Supply Chain, Marketing, Finance, and Customer Service teams to ensure seamless account operations.
• Manage accounts receivable, trade investments, and customer profitability.

Qualifications

• Bachelor's Degree in Business Administration, Marketing, Management, or a related field.
• At least 3 years of experience in Key Account Management, Customer Development, or Modern Trade Sales, preferably within the FMCG industry.
• Strong understanding of retail operations, category management, sales forecasting, and business planning.

Preferred Experience

• Experience handling Modern Trade accounts within the FMCG or food manufacturing industry.