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Key Account Manager

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Onsite

Key Account Manager

VitaDairy Việt Nam

Key Account Manager

Skills

Product ManagementSales Strategy

13 days ago

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Important information


Contract type:

Permanent

Location:

Ho Chi Minh City, Vietnam

Work mode:

Onsite

Published on:

14 October 2026

What they need


Develop and implement sales strategy at channels in charge (Winmart/ Bach Hoa Xanh) to ensure company's sales objectives and profitability by customer and channel. Manage sales team to achieve goal together

*Job Description:

Finance

  • Set up sales plan to achieve sales volume target by brands by categories.

  • Manage budget investment of effectiveness & efficiency.

Customer

  • Build sales strategies to penetrate target customers.

  • Develop business size & effectiveness.

  • Negotiate with customer’s Trading Terms & Conditions (TT & C) to get Win-Win biz perception.

  • Prepare products assortment to maximize business opportunities.

  • Create visibility innovation to win shelf of share by product segmentation.

  • Propose consumer promotion to enhance sales & win competitiveness.

Team

  • Lead team to reach the best execution of customer service.

  • Motivate team to enhance sales team effectiveness & efficiency.

  • Manage the sales team by outlining clear objectives & ensuring a transparent, standardized incentive structure.

  • Build & develop talent pool of team MT.

  • Recruit & coach the newcomers if any.

Process

  • Build sales plan by customer & channel (Winmart, BHX).

  • Develop and execute monthly/quarterly and yearly customer plans.

  • Product Management (Forecast, Availability, Listing, Merchandising, Shelf Share, Pricing).

  • Development and retention of the distribution network timely and professionally.

  • Implement and recommend sales strategies and plans.

  • Set objectives and targets for the sales staff and the distribution network in the assigned area.

  • Set and on-going adjust working calendar/sales routes for sales team to maximize productivity and service.

  • Understand and follow the competitive market situation.

  • Management of the sales administration (credit, delivery co-ordination, cash, commissions and report writing).

  • Adhere to the company’s Accounting and Administration policies and guidelines.

  • Set up Standard Operating Procedures to service Key Account Customers.

Job requirements

  • Bachelor’s degree

  • At least 2 years of experience at the same level in Modern Trade, specifically with Winmart/BHX chains, within the FMCG sector (Milk/Food/Beverage)

  • Good knowledge of Markets.

  • Having a strong result commitment, proactiveness, high-pressure acceptance style

  • Has good agility, customer orientation & teamwork style

  • Strong interpersonal and good presentation skills

  • Be strong at analytical and problem solving skills

  • Good project management skills.

  • Good strategic planning skill

  • Ability to influence and partner with different levels of the organization to achieve results

  • Have good leadership

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