Key Account Manager

We are looking for Key Account Manager to take part in our team in Haier Europe Turkey.

The position is located in İstanbul .

Key Responsibilities:

• Develop and maintain strong relationships with assigned key accounts.
• Execute strategies that enhance distribution coverage and unlock additional sales potential.
• Manage annual negotiations, commercial agreements and Joint Business Plans (JBPs), ensuring effective implementation of customer initiatives and closing performance gaps.
• Improve account sales results through accurate forecasting, clear target setting and consistent performance monitoring.
• Design competitive, up-to-date commercial offers that maximize value capture and support market growth.
• Evaluate account results regularly and implement improvement measures to maintain alignment with business goals.
• Maintain balanced and healthy trade inventory to support cash flow while ensuring product availability both in stores and online.
• Work closely with Marketing teams to deliver promotional campaigns, new product introductions and field execution activities.
• Generate periodic reports covering sales results, market developments and competitor activities.
• Explore new commercial opportunities and identify potential markets for business expansion.

Qualifications:

• A bachelor’s degree in a relevant field.
• At least 7 years of practical experience in sales or key account management within a B2C business, preferably in small or major domestic appliances, consumer electronics.
• Strong expertise in sales planning and execution, promotional performance, commercial negotiations, pricing strategies, value optimization and product portfolio segmentation.
• Previous or current experience managing accounts in the technical consumer electronics retail channel or other relevant sales channels would be an advantage.
• Proficiency in both Turkish and English.
• A strong analytical approach, with the ability to evaluate sales data and identify market trends.
• A results-driven mindset, with a clear emphasis on meeting targets and accelerating business growth.