Key Account Specialist

About the role

The Key Account Specialist is responsible for developing, managing, and strengthening relationships with the hospital's strategic accounts, including corporate clients, HMOs, insurance providers, government agencies, referring physicians, diagnostic partners, and other healthcare institutions. The role focuses on increasing patient referrals, maximizing account retention, supporting revenue growth, and ensuring high levels of client satisfaction while maintaining compliance with healthcare regulations and hospital policies.

Key responsibilities

• Manage and maintain relationships with assigned key accounts.
• Serve as the primary liaison between the hospital and corporate/HMO partners.
• Conduct regular account visits, meetings, and performance reviews.
• Identify opportunities to expand services utilized by existing accounts.
• Develop strategies to increase patient referrals and service utilization.
• Identify and pursue new corporate, institutional, and healthcare partnership opportunities.
• Prepare proposals, presentations, and service agreements for prospective clients.
• Support contract negotiations in coordination with management and legal/compliance teams.
• Coordinate with clinical departments, admissions, billing, laboratory, radiology, and other support units to ensure efficient service delivery.
• Address client concerns, complaints, and service issues promptly and professionally.

About you

• Bachelor's degree in Business Administration, Marketing or a related field.
• At least 2–3 years of experience in account management, healthcare marketing, hospital business development, HMO coordination, or pharmaceutical/medical sales.
• Experience working with tertiary hospitals, HMOs, insurance companies, or healthcare networks is preferred.