[KL/Penang] Senior Content Marketer / Content Writer

Create content that inspires. Build a brand that creates impact.

At Wealth Mastery Academy, we are looking for a creative, strategic, and results-driven Senior Content Marketer to strengthen our brand presence, drive audience engagement, and generate business growth through compelling content.

Key Responsibilities

• Develop and execute content strategies aligned with business objectives.
• Plan and manage content calendars across multiple platforms.
• Create engaging content, including social media posts, blogs, videos, email campaigns, case studies, and advertisements.
• Ensure all content is aligned with the company's brand identity and messaging.
• Optimise content through SEO, GEO, AEO and keyword research to improve online visibility.
• Manage content distribution across websites, social media platforms, email marketing channels, and third-party platforms.
• Collaborate with designers, videographers, influencers, and internal teams to deliver impactful campaigns.
• Monitor content performance, analyse key metrics, and implement improvements based on data and insights.
• Stay updated on market trends, industry developments, and digital marketing best practices.

Requirements

• Diploma or Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum of 3 years of experience in content marketing, digital marketing, branding, or copywriting.
• Strong writing, editing, and storytelling skills.
• Good understanding of SEO, GEO, AEO, Google Analytics, social media platforms, and content management systems (CMS).
• Experience working with Meta Ads, Google Ads, AI tools, and marketing automation tools is an added advantage.
• Ability to manage multiple projects in a fast-paced environment.
• Experience working with KOLs, influencers, and brand campaigns is preferred.

Why Join Us?

• Attractive remuneration package
• Career growth and development opportunities
• Young, energetic, and supportive working environment
• Opportunities to work on large-scale campaigns, events, and collaborations
• Join us and create content that educates, inspires, and makes an impact.