KOL & Affiliate Internship

Why join Happyfit?

Happyfit Indonesia is a fast growing sports brand that provides comfortable and professional clothing, training equipment, and accessories for personal training such as Yoga, Pilates, Gym, Running, etc. We are committed to helping consumers get better training experience and achieve physical and mental harmony like our hashtag everyday #IAMHAPPYFIT

Overview

As a KOL & Affiliate Intern, you will support the team in developing and managing KOL and affiliate partnerships to increase brand awareness, engagement, and sales. Your day-to-day tasks will involve identifying potential KOLs and affiliates, conducting outreach and communication, coordinating campaigns and product seeding, monitoring campaign performance, and preparing reports. You will also collaborate with the marketing and social media teams to develop effective KOL and affiliate strategies aligned with the company’s marketing objectives.

Responsibilities:

• Research and identify potential KOLs, influencers, and affiliate partners based on campaign needs.
• Assist in reaching out to and onboarding KOLs, influencers, and affiliate partners.
• Assist with day-to-day communication and relationship management with creators and affiliates.
• Support the execution of KOL and affiliate campaigns, including outreach, negotiation, briefing, coordination, and follow-up.
• Track campaign deliverables and ensure content is submitted accurately and on schedule.
• Monitor campaign performance and assist in preparing regular reports and performance updates.
• Collaborate with the Marketing, Creative, E-commerce, and Live Streaming teams to support campaign execution.
• Stay updated on social media trends, emerging creators, and competitor activities to identify potential partnership opportunities.

Requirements

• Final-year student or fresh graduate from Marketing, Communication, Business, or a related field.
• Interested in KOL, influencer marketing, affiliate marketing, social media, and digital marketing.
• Active and familiar with social media platforms such as TikTok and Instagram.
• Good communication and interpersonal skills.
• Detail-oriented, organized, and able to manage multiple tasks and deadlines.
• Proactive, creative, and willing to learn.
• Comfortable conducting research and communicating with external partners.
• Able to work both independently and collaboratively within a team.
• Familiarity with affiliate platforms or experience handling KOL/influencer campaigns is a plus.