KOL Lead

Who you are

• Proven track record building an influencer/KOL/creator network from scratch in Spain and/or the Iberia region
• Fluent Spanish (Portuguese a plus), deep fluency in the local crypto/trading creator ecosystem
• Experience acquiring trading users at scale with a clear eye on CAC
• Hands-on, get-it-done approach — solves problems on the ground rather than escalating
• High agency — owns regional strategy without waiting for global direction
• Understanding of perpetual futures, margin, and prop trading products
• Comfortable operating in a fast-moving, ambiguous, 24/7 crypto environment
• Strong relationship-management and negotiation skills with creators/KOLs
• Existing personal network of crypto KOLs/creators in Spain/Iberia and other countries
• Prior KOL, growth, or influencer marketing role at a crypto exchange
• We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgeable about crypto

What the job involves

• Build and scale a KOL/creator network in Spain, Iberia and other countries for Kraken Pro from the ground up
• Drive new trading user acquisition through influencer and creator partnerships across the region
• Own end-to-end relationship management with local KOLs, from sourcing to activation
• Represent Kraken Pro's derivatives suite — perpetual futures, prop trading, margin — to top regional creators
• Fix on-the-ground execution issues that block program performance and iterate fast
• Set and own regional KOL acquisition targets and CAC efficiency [A]
• Partner cross-functionally with growth, marketing, and compliance teams
• Benchmark and adapt a proven KOL playbook

Benefits

• Remote-first and work from anywhere
• Competitive salary regardless of location, and the option to be paid in crypto
• Equity grants offered with most roles
• Flexible paid time off
• Wellness Program that includes a fitness coach, free access to wellbeing apps, and a monthly wellness stipend
• Mental health and life coaching benefits for you and your dependents
• Startup-level autonomy with the scale and learning opportunities of a global platform
• Remote workstation set-up bonus
• And more!