KOL Specialist

KOL Specialist

Key Responsibilities

1. Find and manage KOLs/Creators/Affiliators that fit our brand image and target audience.
2. Negotiate rates, collaboration terms, and campaign deliverables.
3. Monitor KOL content, posting schedules, and campaign performance.
4. Manage KOL relationships and maintain a strong creator network.
5. Manage free-sample distribution across marketplaces.
6. Track KOL performance and prepare campaign reports.
7. Support other KOL, social media, and digital marketing activities.

Minimum Qualifications

1. 1+ year experience in KOL Management, Influencer Marketing, or Social Media.
2. Must have hands-on experience with TikTok Shop & Yellow Cart.
3. Experience managing KOL campaigns that generate orders/GMV, not only impressions or views.
4. Familiar with TikTok, Instagram, and Shopee.
5. Strong communication, negotiation, and multitasking skills.
6. Proactive, responsible, and able to work under pressure.
7. English proficiency is a must.

We are looking for someone who understands that successful KOL marketing is not only about getting views or impressions, but also about generating measurable business results.