LAY-OUT ARTIST

JOB SUMMARY

• Responsible for creating visually engaging layouts for posters, advertisements, and other media. They ensure that all elements are arranged cohesively, aligning with the brand guidelines, and target audience preferences.
• Primarily responsible on staff-level tasks relating to the following:

A. Process of defining requirements, visualizing and creating graphics including illustrations, sketches, logos, layouts, and photos

B. Plans and illustrates concepts by designing rough layouts or art and copy regarding arrangement, size, style, and related aesthetics within branding standards.

• Develops designs/layouts with various materials for digital and print outputs ensuring colors, fonts, images, and layouts are eye-catching and effective in conveying message to the customers and receiving audience.
• Ensures that concepts developed and executed uses standard color, text, font style, imagery, and layout according to branding standards
• Obtains approval of concept by submitting rough lay-out for approval, ensuring feedback and changes are implemented.
• Ensures projects are completed and approved in a timely manner with a quality of output/product within branding standards.