Lead Embedded Software Engineer

About the role

Vuly is an Australian outdoor play company. For over 15 years we've designed and built trampolines, swing sets and play equipment sold in Australia, New Zealand, the US, Europe and Asia. We're expanding into connected consumer hardware, and we're looking for a Lead Embedded Software Engineer to own the embedded systems behind it. This is a hands-on lead role: you'll set the technical direction, build the hardest parts yourself, and guide a small team of embedded engineers. Based onsite in our Kuala Lumpur office, working with hardware, product and design teams across Australia and Asia.

What you'll do

Own the architecture. Set the embedded system architecture and technical direction, making sure firmware decisions are robust, scalable and consistent — and that the codebase stays clean, documented and production-ready.

Stay hands-on. Personally design, develop and debug the most complex and highest-risk parts of the firmware, working with microcontrollers and sensors.

Integrate the system. Guide the integration of sensors, storage and wireless communication into a cohesive product experience, and oversee the on-device algorithms that sit on top of them.

Lead the team. Provide day-to-day technical direction and mentoring to our embedded engineers, and act as the escalation point for technical and delivery decisions.

Work across the business. Partner closely with hardware, product and design to turn concepts into reliable, responsive embedded code.

Push performance. Optimise for performance, battery life and real-world robustness. We also want you exploring and championing AI-assisted tools and workflows that make the whole team faster.

What you'll bring

Essential

• A relevant degree from a reputable university (e.g. Software Engineering, Electrical Engineering, Computer Science)

• 5+ years as a professional software engineer, including experience leading or mentoring other engineers

• Strong embedded C and FreeRTOS development for microcontroller-based systems, including ownership of system architecture

• Familiarity with real-time systems, sensor integration or wireless communication

• Comfortable with low-power design, peripheral protocols (I²C / SPI / UART) and firmware optimisation

• Fluent English, written and spoken

• Curious and collaborative, and open to modern tooling including AI-assisted programming

Nice to have

• Machine learning at the edge (TinyML, sensor-based classification)

• Experience with consumer electronics, interactive devices, robotics, wearables or gaming hardware • ESP32 platform experience (highly preferred)

• Embedded UI libraries such as LVGL

• Prior team-lead or people-leadership experience

• Mandarin fluency

Why Vuly

• Real product, real scale. Hardware that ships to consumers, through a company with an established global distribution footprint.

• Genuine ownership. Full authority over embedded architecture, coding standards and development tooling.

• Greenfield. New product, new platform, few legacy constraints.

• A team across borders. Colleagues in Brisbane, Kuala Lumpur and direct work with manufacturing partners.

• Modern engineering culture. We actively encourage AI-assisted workflows and better ways of working.

How to apply

Please apply with your CV and a short cover letter describing the embedded systems you've built.

Applicants must have the right to work in Malaysia.

This role is based onsite in our Kuala Lumpur office. Vuly is an equal opportunity employer. We welcome applications from candidates of all backgrounds.