Lead Generation Executive

Job Responsibilities

• Generate qualified leads through cold calling, email campaigns, social media, online research, and other lead-generation channels.
• Identify and research potential customers, companies, and decision-makers.
• Conduct outbound calls and emails to introduce products/services and generate interest.
• Qualify leads based on business requirements, budget, decision-making authority, and potential.
• Maintain and regularly update lead and prospect information in CRM systems.
• Schedule meetings, demos, and calls between qualified prospects and the sales team.
• Follow up with prospects through calls, emails, and other communication channels.
• Coordinate with the Sales and Business Development teams for lead conversion.
• Track lead status, conversion rates, and campaign performance.
• Prepare daily/weekly MIS and lead-generation reports.
• Achieve assigned targets for calls, leads, qualified prospects, meetings, and conversions.
• Maintain a strong understanding of the company's products/services and target market.

Required Skills

• 0-1 years of experience in Lead Generation, Inside Sales, Telecalling, Business Development, or B2B Sales.
• Excellent verbal and written communication skills.
• Strong cold-calling, prospecting, and follow-up skills.
• Good knowledge of CRM tools, LinkedIn, email marketing, and online research.
• Strong convincing, negotiation, and interpersonal skills.
• Target-oriented, proactive, and self-motivated.
• Ability to work independently and as part of a sales team.