Lead Generation Executive

About the Role

We are looking for a proactive Lead Generation Executive who specializes in finding and qualifying potential software development opportunities through Upwork, LinkedIn, Indeed, freelance marketplaces, job boards, and other online platforms.
The ideal candidate should be comfortable researching projects, identifying suitable opportunities, preparing initial outreach, and generating qualified leads for the Business Development team.

Key Responsibilities

• Search for relevant software development projects and business opportunities on Upwork, Indeed, LinkedIn, Freelancer, People Per Hour, Wellfound and other Boards/Platforms..
• Identify projects that match our technical capabilities and target markets.
• Research clients, companies, project requirements, budgets, and decision-makers.
• Filter and qualify opportunities based on project scope, budget, technology, and client requirements.
• Extract and maintain accurate lead information in internal databases or CRM systems.
• Prepare project summaries and relevant client information for the BD/Sales team.
• Assist in preparing customized proposals and initial outreach messages.
• Monitor freelance platforms and job boards for newly posted opportunities.
• Track submitted proposals, responses, interviews, and lead status.
• Conduct competitor and market research to identify new sources of opportunities.
• Maintain a consistent pipeline of qualified leads for the sales team.
• Achieve daily and monthly lead-generation targets. Platforms & Sources

The candidate may work with:

• Upwork
• Freelancer
• PeoplePerHour
• LinkedIn
• LinkedIn Jobs
• Indeed
• Wellfound
• Remote job boards
• Clutch and business directories
• Other relevant freelance and technology platforms

Requirements

• 2+ years of experience in Lead Generation, Freelance Bidding, Business Development, or Sales.
• Strong internet research and prospecting skills.
• Good understanding of software development services and technologies.
• Strong English communication and writing skills.
• Ability to identify high-quality opportunities quickly.
• Excellent attention to detail and data accuracy.
• Comfortable working with daily and monthly targets.
• Self-motivated, organized, and proactive.

Preferred Skills

• Cover letter writing
• Lead qualification
• Apollo.io
• LinkedIn research
• Job Boards
• Web research
• Client/company research
• Basic understanding of Web, Mobile, SaaS, AI, Cloud, and Software Development

Pay: From Rs1.00 per month

Application Question(s):

• Are you interested in a USA-based working hours (onsite) role in Johar Town, Lahore?
• Do you have experience in Lead Generation on LinkedIn, or other platforms?
• What is your current salary (verifiable only)?
• What is your salary expectation?
• How soon can you join (in days)?

Work Location: In person