Lead Generation Specialist

Key Responsibilities

• Mine and identify potential authors and aspiring authors through online platforms, social media, websites, and other sources.
• Research and gather relevant information about potential author leads.
• Maintain and organize accurate lead records and databases.
• Conduct light verification calls to confirm lead information when needed.
• Qualify leads based on the company's established criteria.
• Coordinate with the sales team by providing accurate and relevant lead information.
• Meet assigned daily and monthly lead generation targets.
• Perform other lead generation and research-related tasks as assigned.

Qualifications

• BPO experience is required.
• Good communication skills, both written and verbal.
• Comfortable handling light verification calls.
• Tech-savvy with basic computer skills.
• Comfortable using online platforms, search engines, spreadsheets, and other basic tools.
• Detail-oriented and organized.
• Able to work independently and meet assigned targets.
• Willing to work onsite and on a night-shift schedule.