Lead Generation Specialist

Lead Generation Specialist – Kochi / Remote

Company: Plus UAE Group / Vortexen
Location: Kochi, Kerala / Remote
Employment Type: Full-Time
Department: Business Development / Lead Generation

Job Summary

We are looking for a Lead Generation Specialist to build and manage a measurable B2B lead-generation system for Plus UAE Group and Vortexen.

The role will focus on identifying target companies and decision-makers, building verified prospect databases, using AI and automation tools, and creating scalable multi-channel outreach workflows.

The ideal candidate should be comfortable working with LinkedIn, lead-generation databases, AI tools, CRM systems, data enrichment platforms, and workflow automation tools.

Key Responsibilities

• Identify and research target companies, industries, markets, and key decision-makers.
• Build targeted B2B prospect lists based on defined industries, locations, company size, and business requirements.
• Find and verify corporate email addresses, phone numbers, LinkedIn profiles, and other relevant business information.
• Segment leads based on industry, role, location, company size, and business potential.
• Use AI tools and databases to improve lead research, enrichment, and qualification.
• Automate lead enrichment, data collection, CRM updates, and follow-up workflows.
• Develop and maintain structured prospect databases with accurate and updated information.
• Work with tools such as ChatGPT, LinkedIn, Apollo or similar databases, n8n, Make, Zapier, CRM platforms, and other lead-generation tools.
• Support email, LinkedIn, and other approved B2B outreach campaigns.
• Monitor email deliverability, response rates, qualified leads, and booked meetings.
• Continuously improve lead-generation processes based on campaign performance and data.
• Maintain accurate CRM records and ensure approved leads are properly synchronized.
• Prepare regular reports on lead-generation activity, data quality, responses, qualified opportunities, and meetings generated.

Key Performance Indicators (KPIs)

• 100+ verified and targeted contacts per day once the process is established.
• 95%+ data accuracy / deliverability, where measurable.
• Achieve agreed weekly targets for qualified leads and booked meetings.
• Maintain duplicate rate below 2%.
• Maintain 100% CRM synchronization for approved leads.
• Consistently improve lead quality, response rates, and overall campaign performance.

Required Skills & Qualifications

• Experience in B2B lead generation, sales prospecting, business development, data research, or a similar role.
• Strong internet research and data-verification skills.
• Good understanding of LinkedIn-based prospecting and B2B lead generation.
• Experience using lead-generation or prospecting databases such as Apollo, ZoomInfo, Lusha, RocketReach, or similar platforms.
• Familiarity with AI tools such as ChatGPT for research, data processing, and workflow optimization.
• Basic to intermediate knowledge of n8n, Make, Zapier, or similar automation platforms.
• Experience with CRM systems and maintaining structured prospect databases.
• Strong attention to detail and ability to maintain high data accuracy.
• Good analytical and problem-solving skills.
• Ability to work independently and meet measurable daily and weekly targets.
• Good written and verbal communication skills.

Preferred

• Experience generating leads for UAE, GCC, B2B, industrial, corporate services, business setup, IT, engineering, or related sectors.
• Experience with email outreach and LinkedIn outreach.
• Knowledge of lead enrichment, email verification, deliverability, and automation workflows.
• Experience working with APIs, webhooks, or data automation is an advantage.
• Strong understanding of CRM workflows and sales funnels.

Practical Assessment

Shortlisted candidates will be given a practical task:

Given one target sector, the candidate should:

• Identify 20 qualified companies.
• Find 10 relevant decision-makers.
• Provide verified contact information and LinkedIn profiles where available.
• Segment the companies/leads based on relevant criteria.
• Explain the lead qualification approach.
• Propose an automated outreach and follow-up workflow using suitable tools.
• Explain how the workflow can be connected to a CRM and tracked through measurable KPIs.

What We Offer

• Opportunity to build and manage a scalable B2B lead-generation system.
• Exposure to AI, automation, CRM, sales technology, and international B2B markets.
• Opportunity to work with Plus UAE Group and Vortexen across UAE and international business requirements.
• Flexible Kochi / Remote working arrangement, based on role requirements.

Work Location: Hybrid remote in Kochi, Kerala