Live Operations Supervisor

1. Live Stream Planning & Execution

• Plan and manage the daily, weekly, and monthly live streaming schedule.
• Coordinate with hosts, marketing, and operations teams to ensure smooth live sessions.
• Ensure all products, pricing, vouchers, and promotional mechanics are prepared before each live.

2. Live Performance Management

• Monitor live performance, including GMV, viewers, engagement, conversion rate, and average order value.
• Analyze live data and identify opportunities to improve sales and audience retention.
• Prepare regular performance reports with actionable recommendations.

3. Campaign & Promotion Management

• Plan and execute platform campaigns (TikTok, Shopee, Lazada).
• Create attractive live-exclusive promotions, vouchers, bundles, and flash deals.
• Ensure campaign setups are accurate and completed on time.

4. Team Leadership

• Supervise and guide junior live operators.
• Train new team members on SOPs and best practices.
• Ensure the team follows operational standards and achieves KPIs.

5. Cross-Department Coordination

• Work closely with marketing, warehouse, customer service, and product teams.
• Coordinate inventory availability before live sessions.
• Resolve operational issues quickly during live events.

6. SOP & Process Improvement

• Develop and improve live operation SOPs.
• Identify workflow inefficiencies and implement improvements.
• Maintain documentation for operational processes.

7. Platform & Trend Analysis

• Stay updated on platform algorithm changes, campaign opportunities, and live commerce trends.
• Benchmark competitors and recommend new strategies to improve performance.

8. KPI & Target Achievement

• Drive monthly live sales and profitability targets.
• Monitor team KPIs and ensure performance goals are met.
• Propose strategies to improve ROI and operational efficiency.

Key KPIs

• Live GMV/Sales Target
• Live Conversion Rate
• Viewer Engagement
• Average Order Value (AOV)
• Live Session Completion Rate
• Campaign Execution Accuracy
• Team Productivity
• ROI/ROAS of Live Campaigns
• SOP Compliance and Operational Efficiency

Preferred Skills

• Minimum 2–3 years of experience in e-commerce live operations.
• Experience with TikTok Shop, Shopee Live, or Lazada Live.
• Strong analytical skills and proficiency in Excel/Google Sheets.
• Good communication and leadership abilities.
• Able to work in a fast-paced environment and solve problems quickly.
• Familiar with live commerce tools, dashboards, and campaign management.