Livestream Lead (E-Commerce)

Company Overview

Ouji, a leading player in the fast-moving consumer goods (FMCG) industry and proud brand owner of Dynamo, Fab, and Walch. Our commitment lies in delivering high-quality products that enhance consumers' everyday lives. With a strong global presence across Southeast Asia and Oceania, we offer an extensive range of laundry, household, and hygiene care solutions that promote healthier and more beautiful living, every day.

Job Summary

We are looking for a high-energy, performance-driven Livestream Lead to join our growing e-Commerce team. In this role, you will operate like a mini business owner, taking full ownership of livestream performance across multiple rooms and brands. This role is ideal for someone who thrives in fast-paced, data-driven environments and understands how to turn livestream traffic into real sales through strong execution, storytelling, and real-time optimization.

What You Will Do

1. Livestream Performance Ownership

Manage 2 livestream rooms across multiple brands and lead a team of ~10 hosts. You are fully responsible for driving GMV growth, conversion rate (CVR), and overall livestream performance across all sessions.

Own GMV, CVR, sales per hour, and AOV performance

Ensure consistent execution quality across all livestreams

Drive continuous improvement through performance tracking

2. Livestream Planning & Execution

Plan and optimize livestream operations to maximize traffic and conversion.

Build daily and weekly livestream schedules

Allocate hosts and peak-hour time slots effectively

Ensure consistent livestream coverage and operational readiness

3. Content, Conversion & Real-Time Optimization

Maximize sales performance through strong livestream execution and in-the-moment optimization.

Develop high-conversion scripts and strong hook strategies (first 3–5 seconds)

Optimize promotions (bundles, GWP, urgency tactics, limited-time offers)

Adjust pricing, SKUs, and messaging in real time to improve conversion and engagement

4. Team Leadership & Performance Management

Lead, coach, and scale a high-performing livestream team.

Manage and train livestream hosts and moderators

Improve host performance in engagement, storytelling, and closing

Replace or scale talent based on performance outcomes

5. Data-Driven Growth & Campaign Execution

Use data and campaign execution to drive continuous revenue growth.

Track GMV, CVR, viewer trends, and top-performing SKUs/hosts

Execute major campaigns (6.6, 7.7, 11.11, etc.) with e-commerce alignment

Continuously refine strategy based on performance insights

What We’re Looking For

• 2–5 years of TikTok / livestream / e-commerce experience
• Proven experience managing multiple livestreams or teams
• Strong understanding of the TikTok algorithm and livestream conversion tactics
• Highly execution-driven and data-sensitive
• Able to work flexible hours / shifts (peak time focus)

Benefits / What We Offer

• Attractive salary package
• Performance bonus / commission
• Free breakfast and lunch on selected days
• Strong career growth opportunities
• A supportive, fast-moving and dynamic environment where you are trusted to take ownership, share ideas, and grow your skills while making real impact.

Location

The Troika, Persiaran KLCC, Kuala Lumpur

(Short walking distance from Ampang Park LRT Station – Entrance B, or Persiaran KLCC MRT Station – Entrance B)

Why join us?

Because we’re energetic, and building something exciting. You’ll work with a driven team, move fast, learn constantly, and grow your career in an environment that rewards initiative.