Manager

Manager - Admissions (Kerala/ Tamil Nadu Region)

Job Title: Manager - Admissions (Kerala/ Tamil Nadu Region)

Reporting to: Head - Admissions

Number of requirements: 02

Job Location: Kerala/ Tamil Nadu (Field Role)

Please apply here: https://forms.gle/1t2k5yVnYenRTGar9

Roles and Responsibilities:

• Regional Outreach & Strategy

• Develop and execute a comprehensive student outreach strategy specifically for the Kerala/ Tamil Nadu market to meet enrollment targets.

• Leverage deep cultural knowledge of Kerala/ Tamil Nadu to tailor messaging and counseling approaches for students and parents.

• Identify high-potential districts, schools, and junior colleges for focused recruitment drives.

• Track and analyze regional education trends, competitor activities, and parent preferences.

• Prepare weekly and monthly reports on lead generation, conversion rates, and market feedback.

• Student & Parent Counseling

• Conduct personalized counseling sessions in fluent Malayalam and English to guide students toward the right academic programs.

• Address queries regarding course curricula, placements, scholarships, and campus life at GITAM's campuses (Visakhapatnam, Hyderabad, Bengaluru).

• Organize and lead parent meetings to build trust and clarify the value proposition of a GITAM degree.

• Guide students through the application, document verification, and admission confirmation process.

• School & Channel Partner Relationship

• Build and nurture long-term relationships with Principals, Career Counselors, and Teachers across Kerala/ Tamil Nadu.

• Manage and train a network of channel partners (educational consultants and agents) to ensure quality lead generation.

• Coordinate with schools to schedule career fairs, seminars, and campus visits.

• Monitor partner performance and ensure compliance with university admission policies.

• Events & Seminars

• Plan and execute outreach events including school assemblies, educational exhibitions, and town-hall style counseling sessions in major Kerala/ Tamil Nadu cities.

• Represent GITAM at state-level educational fairs and higher education summits.

• Coordinate with the central marketing team to ensure availability of Malayalam collateral and region-specific messaging.

• Documentation & Compliance

• Maintain detailed records of all student interactions, applications, and follow-ups in the university CRM.

• Ensure all admissions documentation complies with university guidelines and statutory requirements.

• Support students with visa documentation (if applicable) and pre-arrival formalities.

• Market Intelligence & Feedback

• Gather feedback from students and parents regarding program preferences, fee structures, and concerns.

• Provide regular inputs to the central admissions team on pricing, scholarship adjustments, and new program launches suited for Kerala/ Tamil Nadu students.

• Monitor regional entrance exam trends (KEAM, etc.) and align outreach efforts accordingly.

• Additional Responsibilities:

• Lead digital outreach initiatives for the Kerala/ Tamil Nadu region, including Malayalam & Tamil webinars and social media engagement.

• Coordinate with the alumni team to involve GITAM alumni based in Kerala/ Tamil Nadu for testimonials and networking events.

• Support the central team during peak admission seasons with on-ground helpdesk management at strategic locations.

• Conduct training sessions for new team members or channel partners on GITAM's program offerings and admission processes.

• Assist in the onboarding process for admitted students, ensuring a smooth transition from enrollment to campus arrival.

• Represent the university at government and educational policy forums within the state.

• Qualifications & Experience:

• Education: Bachelor's degree (any discipline); MBA preferred.

• Experience: 612 years of experience in student recruitment, educational counseling, or regional sales within the education sector.

• Language: Must be a native Malayalam speaker with fluency in English and Hindi (desirable).

• Regional Knowledge: Deep understanding of Kerala/ Tamil Nadu's academic calendar, syllabus patterns (State/CBSE/ICSE), and cultural sensitivities.

• Track Record: Proven track record of achieving enrollment targets in the Kerala/ Tamil Nadu region.

• Soft Skills: Excellent interpersonal, presentation, and negotiation skills.

• Travel: Willingness to travel extensively across Kerala/ Tamil Nadu.