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Manager, Digital Activation

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Onsite

Manager, Digital Activation

Omnicom Media

Manager, Digital Activation

Skills

Big Data

1 month ago

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Important information


Contract type:

Permanent

Location:

New York, NY, USA

Work mode:

Onsite

Published on:

21 September 2026

What they need


Agency Omnicom Media

Job Function Media

Job Subfunction Performance Media

Job Description As a Manager, Digital Activation you are entrusted with the responsibility of employing and continuously defining cutting-edge techniques in the online marketing industry. Your deep understanding of digital technologies and a passion for leveraging data to inform creative problem solving will be invaluable in this role. Furthermore, your active listening skills will enable you to understand client needs and effectively translate them into well-defined campaign objectives. As a Manager, you report directly to the Associate Director, contributing to the overall success of our programmatic initiatives.

Responsibilities

  • Ensuring the implementation of the Digital Planning & Optimization Process across programmatic and direct buying
  • Overseeing and directing the day-to-day operations of the activation team
  • Effectively managing budget
  • Providing inputs and guidance around campaign design, including requirements for success and optimal use of demand side platforms
  • Working side-by-side with broader activation team to ensure tight coordination of campaign setup, adjustments and optimization performance is efficient and effective
  • Working with Strategy team to understand goals, address client needs, and communicate results and insights back to clients
  • Direct billing and reconciliation process for programmatic
  • Implementing Business Intelligence tools and new capabilities (e.g., new supply & data sources, new media measurement techniques, etc.)
  • Providing expert consultation to vendors, internal teams, and clients

Qualifications

  • 3+ years of experience and expert knowledge of digital programmatic buying with hands-on experience using one or more of the following demand-side platforms (DSP’s): The Trade Desk, DV360 or similar
  • Experience managing a small team and juggling multiple people and work priorities
  • Experience working with across several media channels is preferred and a curiosity in emerging media platforms
  • Experience with client-facing interaction
  • Experience working with large data sets and understanding of methodologies for evaluating data
  • Ability to effectively manage costs while exceeding performance and viewability goals
  • Excellent interpersonal and communication skills, ability to distill key ideas for non-digitally-centric teams
  • Proven ability to work with and influence cross-functional teams
  • Strong knowledge of MS Excel and ability to coach others in shortcuts
  • Working knowledge of third-party verification tools, including DoubleVerify

California: $50,000.00-$95,000.00

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance. Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F. , California: $50,000.00-$95,000.00

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