Manager : OEM Business Development

Manager OEM Business Development

Company: Reckon Diagnostics Pvt. Ltd.

Location: Vadodara, Gujarat

Department: Sales & Business Development

Designation: Manager OEM Business Development

Experience: 8 to 12 Years

Employment Type: Full-Time

Industry Preference: IVD Diagnostics, Medical Devices, Healthcare, Pharmaceuticals or Diagnostic Reagents Manufacturing

About the Company:

Reckon Diagnostics Pvt. Ltd. is an established In-Vitro Diagnostics (IVD) manufacturer with over 30 years of experience in clinical chemistry reagents and kits, rapid diagnostic tests, serology kits, and diagnostic instruments.

Job Purpose:

To drive sustainable revenue growth and profitability by acquiring new OEM customers, expanding strategic accounts, and securing long-term private-label and contract manufacturing partnerships in domestic and international IVD markets.

Key Responsibilities:

1. OEM Business Development

• Identify, develop, and acquire new OEM customers and strategic business accounts.
• Generate opportunities for OEM, private-label, white-label, and contract manufacturing of IVD products.
• Expand business in domestic and international markets.
• Build strong relationships with diagnostic companies, distributors, and healthcare brands.
• Convert qualified leads into commercial accounts and generate new business.

2. Sales and Revenue Growth

• Develop and execute sales strategies to achieve assigned revenue and profitability targets.
• Prepare annual business plans, sales forecasts, and customer acquisition plans.
• Identify new markets, customer segments, and product opportunities.
• Negotiate pricing, minimum order quantities (MOQs), payment terms, and commercial agreements.
• Monitor sales performance, pipeline value, conversion rates, and gross margins.

3. Customer and Key Account Management

• Understand customer requirements for IVD product specifications, packaging, labelling, branding, and regulatory documentation.
• Manage customer enquiries, quotations, sampling, and commercialisation opportunities.
• Develop long-term customer relationships to increase repeat business and account revenue.
• Address customer concerns and ensure timely follow-up.

4. Market Research and Planning

• Research market trends, competitors, pricing, and emerging IVD product opportunities.
• Develop and maintain a structured database of prospective OEM customers.
• Participate in diagnostic industry exhibitions, trade fairs, and customer meetings.
• Maintain accurate sales reports, forecasts, and business development records.

Qualifications and Experience:

• Bachelor's degree in Pharmacy, Chemistry, Life Sciences, Biotechnology, or a related field.
• MBA in Sales & Marketing is an added advantage.
• 8 to 12 years of experience in B2B sales, OEM business development, or key account management.
• Experience in IVD diagnostics, diagnostic reagents, medical devices, or pharmaceutical manufacturing preferred.
• Proven track record in customer acquisition, commercial negotiations, and sales target achievement.
• Strong communication, presentation, negotiation, and analytical skills.
• Proficiency in MS Excel, PowerPoint, and CRM tools.

Key Performance Indicators (KPIs)

• Performance will be assessed against agreed annual and quarterly targets.
• Revenue achievement : Percentage of assigned OEM sales targets achieved.
• New customer acquisition: Number and value of new OEM accounts secured.
• Business conversion: Percentage of qualified opportunities converted into commercial orders.
• Pipeline development: Value and quality of qualified OEM opportunities generated.
• Profitability: Gross margin achieved across OEM accounts and orders.
• Account growth: Growth in revenue and repeat orders from existing customers.
• Order generation: Value of new business secured through OEM and private-label partnerships.
• Customer retention: Repeat business and retention of active OEM accounts.
• Sales execution: Timely follow-up on enquiries, quotations, and commercial opportunities.
• Specific numerical targets will be established based on the company's annual business plan and assigned sales objectives.

Work Location:

Reckon Diagnostics Pvt. Ltd.

Plot No. 3 & 7, Industrial Estate Road, BIDC Gorwa Estate, Gorwa, Vadodara, Gujarat 390003.

How to Apply:

Interested candidates may send their updated resume to [email protected] with the subject line Manager – OEM Business Development."