Manager, Social Creatives

• Leads the development and execution of digital-first creative content across Solaire's organic and paid digital channel - translating brand, business, gaming, hotel and food & beverage objectives into content built specifically for digital platform and audience behavior, rather than adapted from traditional advertising materials.
• The role partners closely with brand, digital marketing, advertising, creatives, multi-media and external agencies to produce content that strengthen brand presence , drives engagement and supports paid media performance, combining strong creative judgement with platform, production, and paid social expertise.
• Hands-on creative who can layout, design and animate content, and is comfortable using and adapting AI tools to speed up ideation and prodution.

Qualifications:

• 8-10 year in social media creative, digital advertising, content marketing, or integrated marketing communications, including at least 3years leading a creative teams or supervising agency or production partners.
• Strong portfolio of digital-first campaigns across organic and paid media, on platforms such as Facebook, Instagram, Tiktok, Youtube and other emerging channel.
• Art, design, or virtual communication background, with hands on ability to lay out design and animate content, not just direct and approve the works of others.
• Working proficiency in design and editing tools (eg. Adobe photoshop, Illustrator, Premiers, After Effects, Canva) and confort adapting AI- assisted creative tools into production workflow.
• Experience in developing both always-on content and campaign based executions, including paid social creative built for each engagement, traffic, conversion or other objectives.
• Background in hospitality, gaming, entertainment, luxury, lifestyle, food & beverage, retail od other premium consumer brands preferred.
• Comfortable working across multiple brands, campaigns, stakeholders and production requirement, in a fast-paced environment.