Manager, Social Media

MDG is hiring! We are seeking an experienced Manager, Social Media to join the team.

Currently, we follow a hybrid schedule with remote work on Mondays and Fridays, and in-office work Tuesday through Thursday at our Boca Raton, Florida location. Our scheduled working hours are 9am-6pm on all work days.

We are looking for a Social Media Manager with 1-3 years of experience to lead the day-to-day organic social media presence for multiple MDG clients, execute platform-native strategies that ladder up to broader brand and business goals, and deliver measurable growth in engagement, community, and ROI.

This role requires a blend of creative execution and analytical discipline across a wide range of platforms, including Facebook, Instagram, TikTok, LinkedIn, X, Pinterest, and Snapchat. The candidate must be skilled in content curation, conversion-focused and social SEO copywriting, community building and moderation, and performance reporting. They will know how to build engaged communities by fostering conversation, responding with diplomacy, and managing issues or crises with sound judgment, including during off-hours when needed. The Social Media Manager will leverage AI tools and social media management platforms to streamline ideation, copywriting, and reporting, while tracking KPIs, surfacing insights, and making data-driven recommendations that help clients grow their social investment over time.

Applicants must be authorized to work for any employer in the U.S.

DUTIES AND RESPONSIBILITIES:

• Execute organic social marketing strategies for clients that layer into a larger business / brand marketing strategy.
• Curate various forms of content to leverage in the social strategy, including relevant articles, images, videos, infographics and other highly compelling items.
• Copywriting, including creation of conversion-optimized content and ad copy, along with social SEO copy.
• Leverage AI-driven tools to streamline content ideation, copywriting, reporting, and community management, while ensuring all output is on-brand, accurate, and client-approved.
• Regularly provide reporting and insights on organic social media metrics. Track projects, report, and monitor KPIs and social media ROI.
• Implement platform-specific best practices across various platforms and social communities including, but not limited to, Facebook, Instagram, Twitter / X, Snapchat, Pinterest, LinkedIn and TikTok.
• Community-building around various topics, industries, products, and brands for our clients. Foster interactivity, engagement, community growth, expertise, trust, and loyalty. Seek out opportunities for conversation, daily
• Community moderation, including answering comments and questions, prompting further engagement, escalating issues to clients, following up on issues, and maintaining community standards.
• Conflict management and crisis management when necessary. Given our business and the nature of social media, some weekend, holiday, and off- hours work will be required.
• Utilize platform-specific and third-party social media tracking and analytics tools.
• Provide recommendation and optimization for increasing social media budgets through business metrics and testing across brands.
• Stay up-to-date on current news and events in the world of social media and provide appropriate recommendations. Respond to client reviews on channels such as Google, Yelp and Facebook.

Benefits

We offer competitive healthcare, dental, and vision plans along with several voluntary benefit extras. Employees receive generous PTO in addition to all major holidays and the option to enroll in a comprehensive 401K plan with employer matching.